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Job Descriptions that Attract Diverse Job Candidates

ExactHire - Leadership

That’s because trying to find the right person to fill a vacant position is challenging, especially in our current job market. In the “relay” to fill job vacancies, Human Resources can take the baton from other internal departments and thoroughly examine job descriptions.

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Preview Thursday: Clarity First

Lead Change Blog

It allows product quality issues to persist to the point of costly and reputation-sapping recalls, or market-share erosion. She developed a keen understanding of customer value while serving in sales and marketing roles, and has extensive experience mitigating legal and compliance constraints.

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Tailored Executive Coaching for the Entrepreneur: Vision to Victory

N2Growth Blog

Additionally, the entrepreneur must constantly adapt to rapidly changing market conditions and emerging trends, which requires a high degree of agility and resilience. This means they must possess diverse skills and knowledge, from finance and marketing to operations and human resources.

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

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092: 7 Keys to Clarity and Conciseness

Engaging Leader

Whether it’s a letter or email from the CEO, a benefits communication from Human Resources, or a video from Operations about how to improve quality or safety, much of what companies send their people is a mind-numbing flood of corporate speak. What do you want people to do or feel?

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3 Tips To Confronting Business Rumors

Chart Your Course

Rumors about your company can be one of the biggest marketing setbacks. Understand Your Audience. Before you can communicate with your audience about the rumor, you need to first understand your audience. By researching in detail your audience and their reaction to the rumor, you will be to address it most effectively.

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4 Ways to Grow Your Business Organically

Strategy Driven

A company gains access to new markets by taking over or fusing with other businesses. Effective branding enables you to cut marketing and advertising costs. For customers to know about your company brand, ensure that your marketing tactics fit your target audience. Does word-of-mouth marketing really work?