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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

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Great Leaders Leverage Great Messaging | N2Growth Blog

N2Growth Blog

A leader’s message has a direct impact on their personal and corporate brand equity, how they manage a crisis, marketing initiatives, investor relations, press and public relations, team building and employee engagement, and virtually any other mission critical area of chief executive responsibility.

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Memorial Day Leadership Lessons

N2Growth Blog

As a veteran and lifelong student of leadership I have always found Memorial Day weekend to be one of the most meaningful and significant of all holidays. While this coming weekend simply signifies a long awaited prelude to summer for some, it is much more than that for me.

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Is Your Message Relevant?

N2Growth Blog

They have some sort of emotive, intellectual, or instructional appeal to the audience being addressed. They did not address the needs or concerns of the audience they were addressing, and therefore the message was irrelevant and subsequently ineffective. No appeal equals no relevance.

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To Blog or Not to Blog?

N2Growth Blog

If you don’t have the time to make blogging a priority the effort will end in frustration for both you and your audience. You Have Someone To Say It To : Make sure that there is a viable audience for your content.

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Buzzwords Aren't All Bad | N2Growth Blog

N2Growth Blog

Feel free to share any buzzwords that happen to be pet-peeves… Related Post : The Lost Art of Brevity Share and Enjoy: View Comments [link] Principal (le?) learning » Leadership thinking [.] truth and leadership [.] There is no point judging the audience for their reaction, they are where they are.

Blog 360
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Social Media Responsibility | N2Growth Blog

N2Growth Blog

But the audience was oh-so quick to grab their phones and tweet/IM/Facebook about what they were watching. In today’s post I’m going to explore responsibility as it relates to social media – the responsibility that comes with living in the real world vs. a perpetual state of virtual reality.

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