N2Growth Blog

SEPTEMBER 28, 2020

Find HR’s hand (in a good way) in everything as an enabler and contributor to operations flowing all the way through to customer/client satisfaction. With a diverse background in human resources, information technology, and operations, his business and leadership acumen is only exceeded by his commitment to making others better.

Human Resources 469

Human Resources Globalization Diversity Resources 469

Tanveer Naseer

AUGUST 7, 2012

A customer focused business, whether B2C or B2B (we all have customers), is more profitable and has greater longevity. It’s generals that craft military tactics, so it must be your executives that develop a business strategy. Only they have the bird’s eye view of the operations. The following is a guest post by Adrian Davis.

Strategy 248

Strategy CRM Development Document 248

Tanveer Naseer

AUGUST 7, 2012

A customer focused business, whether B2C or B2B (we all have customers), is more profitable and has greater longevity. It’s generals that craft military tactics, so it must be your executives that develop a business strategy. Only they have the bird’s eye view of the operations. The following is a guest piece by Adrian Davis.

Strategy 248

Strategy CRM Development Document 248

Harvard Business Review

NOVEMBER 20, 2018

” The intention was right, but there was no operational impact. All of these examples are B2C. If your business is B2C, the train is about to leave the station. I made a couple mistakes along the way. First, I just said, “hey, we’re going to be a ‘delight’ company!”

B2C 14

B2C Energy Marketing Efficiency 14

Harvard Business Review

OCTOBER 6, 2015

It’s not feasible to lower prices across the board to match the web (“Our prices are the same as Amazon”) since Internet retailers typically have lower operating costs. Depending on the level of competition, hurdles can be used as a defensive or offensive pricing tactic.

Discount 8

Discount Retail Price B2C 8

Harvard Business Review

APRIL 26, 2011

Much of the conversation about customer-centricity focuses on business-to-consumer (B2C) firms. That's exactly what Portuguese airport operator ANA Aeroportos de Portugal did in its quest to attract more major airlines and connecting routes. This post is part of Creating a Customer-Centered Organization.

B2B 15

B2B Airlines Travel Stage-Gate 15

Miles Anthony Smith

NOVEMBER 7, 2019

Express Writers The content that they offer explains in detail, yet very simple to read and understand, the tactics and strategies required for companies to succeed at content marketing. Some companies haven’t used an agency because they believe no one knows their product and the reason for operating in their space as well as they do.

Marketing 105

Marketing Content Audience Brand 105