Books Cost Finance Marketing 
Leading Blog
FEBRUARY 17, 2020
It is a book for those with big ideas. Beginning in the 2000s, capital became more abundant due in large part to the costs required to start a new company. Because the original idea is not likely the idea or product that will ultimately go to market, the VC wants to know how the founder came up with the idea. Market Size.
Eric Jacobson
OCTOBER 8, 2023
The book, Beyond Disruption , shows companies how to build a path beyond disruption, where economic growth and social good are not trade-offs that work against each other and divide us. Kickstarter : Public idea financing without displacing investors or banks. Chan Kim and Renee Mauborgne. Chan Kim and Renee Mauborgne W.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Eric Jacobson
FEBRUARY 5, 2024
This book is the result of what we have learned teaching leadership and business acumen classes to rising and senior leaders at Fortune 500 companies for twenty years,” share authors Nathan Kracklauer and Bjorn Billhardt. In addition, the book provides an excellent glossary of most used terms within business.
Eric Jacobson
OCTOBER 25, 2023
Edinger , author of the new book, The Growth Leader. His book explains why that is true. By reading the book, you'll learn how to ensure growth strategy is aligned at every level of your company, from boardroom initiatives to daily customer interaction. Growth is a leadership issue, not a sales issue,” he adds.
Lead Change Blog
JANUARY 11, 2018
My recently published book, Benefit Corporation Law and Governance: Pursuing Profit with Purpose, is intended to explain the “why” of benefit corporation law as much as the “how.” This paradigm is often called the “ shareholder primacy ” model, and it underlies our capital markets and business models.
Coaching Tip
FEBRUARY 16, 2011
gutted by the Internet, threatened by electronic books and plagued by inconsistent management - filed for Chapter 11 bankruptcy protection today, 40 years after Borders started as a used bookstore on South State Street here in Ann Arbor, MI. So far, Facebook's key battleground has been in online marketing. market, which reached $8.88
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Expert insights. Personalized for you.
268 
Let's personalize your content