N2Growth Blog

JANUARY 16, 2011

Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric.

Brand 325

Brand Brand Management Blog Media 325

CEO Blog

AUGUST 11, 2015

I like being in operator mode. And the brand is well known - especially in Canada. I recently read New Brand Leadership - Managing the Intersection of Globalization, Localization and Personalization by Larry Light and Joan Kiddon. I continue to enjoy doing some SEO work with DDE media.

Brand 100

Brand Leadership Globalization Brand Management 100

In the CEO Afterlife

JULY 23, 2012

Since the heyday of packaged goods marketing in the 60’s, nothing has impacted the art and science of branding more than the social media tsunami. Who would have thought that brand promises broadcasted to the masses would be trumped by conversations between the manufacturer, their brand and the individual consumer.

Media 241

Media Brand Self-aware Case Study 241

N2Growth Blog

JANUARY 11, 2024

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. As organizations become increasingly digital, CMOs are expected to spearhead digital marketing, AI, social media, and analytics initiatives.

Creativity 235

Creativity Business Objectives Marketing Trends 235

N2Growth Blog

NOVEMBER 17, 2010

In today’s post I’m going to explore responsibility as it relates to social media – the responsibility that comes with living in the real world vs. a perpetual state of virtual reality. As most of you know, I’m a big fan of social media.

Media 417

Media Blog Audience Ryan 417

N2Growth Blog

APRIL 2, 2010

If you find all the noise around social media to be confusing, rest assured that you’re not alone. Given the prolific amounts of misinformation in circulation, I thought it worthwhile to repost this piece. Given the prolific amounts of misinformation in circulation, I thought it worthwhile to repost this piece.

Media 325

Media Blog Tools Influence 325

N2Growth Blog

APRIL 20, 2010

The preceding description paints the perfect illustration of why branding is one of my favorite topics…It is complex. Unless you are a very large enterprise it is unlikely that you have the time, money, staffing, or external professional relationships to execute a brand management strategy such as the one outlined above.

Brand 271

Brand Blog How To Public Relations 271

N2Growth Blog

AUGUST 23, 2010

This is the definition of presence, and it is only when we operate in the present that real creativity, growth and innovation occur. Operating in excess of that threshold will cause increased stress, lack of attention to detail and errant decisioning. .:) Is your rubber-band stretched so tight that it’s about to snap?

Blog 416

Blog Leadership Brand Depreciation 416

N2Growth Blog

NOVEMBER 16, 2010

Kevin Eikenberry ( @kevineikenberry ) opened-up voting for The Best Leadership Blogs of 2010 yesterday , and the N2growth blog was one of 11 blogs nominated for the award. I know all but one of the other nominees and would highly recommend any of them as a high quality source of leadership information.

Blog 310

Blog Leadership Depreciation Brand 310

In the CEO Afterlife

OCTOBER 17, 2011

Leadership. The CEO as Chief Brand Custodian. by John • October 17, 2011 • Branding , Human Resources , Leadership , Marketing , Strategy • 3 Comments. Never in the history of marketing has there been so much talk about branding. The ramification is clutter, the enemy of brand messaging.

Brand 168

Brand CEO Stage-Gate SWOT 168

N2Growth Blog

OCTOBER 28, 2010

Rarely will you come across a static opportunity in the sense that it will stand idle and wait for you to act…Significant opportunities are not only scarce, but they typically operate on the principal of diminishing returns. weeklyleader Wharton professor Mike Useem calls it the "Leadership Moment."

Blog 403

Blog Leadership Self-aware Crisis 403

N2Growth Blog

OCTOBER 23, 2023

As the sector evolves and expands, companies increasingly turn to executive search firms like N2Growth to help them identify and recruit top talent for critical leadership roles. However, finding individuals with the right combination of technical knowledge and leadership experience can be a daunting task.

Execution 416

Execution Strategy Compliance Industry 416

N2Growth Blog

JANUARY 10, 2011

News Flash – If you have to look for leadership it doesn’t exist…Today’s post is not going to sit well with many in the leadership profession, but then many of my posts seem to have that effect. In my opinion the practice of leadership identification is simply based upon flawed business logic, and it is make-work in the purest form.

Leadership 419

Leadership Blog Consultative Brand 419

N2Growth Blog

DECEMBER 13, 2010

Today’s guest post by Kevin Eikenberry ( @kevineikenberry ) really resonates with me because it’s chalk full of leadership perspective. Kevin also hosts the Best of Leadership Blogs 2010 contest of which this blog is a nominee (if you haven’t voted yet, today is the last day for voting). Most would call it work.

Leadership 302

Leadership Blog Brand Consultative 302

N2Growth Blog

DECEMBER 2, 2010

David asked Becky, “How come no one ever talks about love as a leadership competency?&# While l ove and leadership are certainly two words you don’t often hear in the same sentence, I can assure you that rarely does great leadership exist without love being present and practiced. I think it’s a great question.

Blog 411

Blog Leadership Brand Reputation 411

Tanveer Naseer

FEBRUARY 12, 2013

Regardless of how it’s asked, “are we earning a return for our digital dollars” is a “hot button” marketing question poised by leaders, management and operating staff. Some measurements become indicators that help with operating and strategic direction. Other measurements provide hard ROI data.

CPA 261

CPA Organization Succession ROI 261

N2Growth Blog

DECEMBER 17, 2010

Context, fluidity, and other nuanced behaviors are positive traits to embrace so long as they don’t serve as an excuse for a lack of discipline. Wishing you memorable quality time with your loved ones.

Blog 405

Blog Leadership Brand Consultative 405

N2Growth Blog

SEPTEMBER 20, 2010

While hubris can be a needed trait to call upon at times, to rely solely upon it as the foundation of your leadership style just doesn’t work. Thanks in advance for sharing… Share and Enjoy: View Comments [link] Most Tweeted Articles by Leadership Development Experts [.] It was C.S. link] Ovidiu What a GREAT article!

Blog 419

Blog Leadership Servant Leader Long-term 419

N2Growth Blog

OCTOBER 18, 2010

Here’s the thing – the foundational elements of leadership require no skill or talent whatsoever. In today’s post I’ll share 6 leadership characteristics that require zero talent or skill.

Blog 382

Blog Leadership Loyalty Self-aware 382

Miles Anthony Smith

MAY 2, 2018

Uncover Effective, Expert Personal Brand Statement Examples​ What do Rand Fishkin, Charlie Puth, and Martha Stewart all have in common? They are all killer personal brand examples. While many equate strong personal branding only to powerful leadership, there's a lot more that goes into crafting a personal brand statement.

Brand 68

Brand Examples Career Godin 68

N2Growth Blog

JULY 6, 2010

Marshall Goldsmith : I don’t specifically work in the area of strategy or leadership, but my work often affects those areas as what I do is help people change behavior. How has social media changed your business, if at all? On with the inteview… Mike Myatt : How would you describe your business and what do you do?

Blog 292

Blog Leadership Brand Media 292

N2Growth Blog

NOVEMBER 15, 2010

In today’s post I’ll examine the value of loyalty as it relates to leadership. If relationships are the currency of leadership, it is important for leaders to note that loyalty serves as the cornerstone of any healthy relationship. Leadership and loyalty go hand-in-hand.

Loyalty 399

Loyalty Blog Leadership Brand 399

N2Growth Blog

DECEMBER 13, 2010

If you’re looking to benchmark your leadership ability the following self examination will give you a baseline to build from. If you check your ego at the door and give a thoughtful, introspective evaluation of your ability, it is likely that you’ll learn something about your leadership abilities or lack thereof.

Blog 310

Blog Leadership Benchmarking Tactics 310

N2Growth Blog

NOVEMBER 19, 2010

FACT : Leaders who lack emotional control won’t remain in a position of leadership for long. FACT : Leaders who lack emotional control won’t remain in a position of leadership for long. And, emotional intelligence has been linked to successful leadership (just did a paper on this for a university class).

Blog 409

Blog Leadership Emotional Intelligence CEO 409

N2Growth Blog

JULY 11, 2010

A CEO’s ability to perform effectively is so closely tied to their ability to form a clearly articulated vision, evangelize the vision and then to execute on their vision, that no real discussion on executive leadership should take place without an emphasis on vision.

Blog 322

Blog Leadership CEO Brand 322

HR Digest

SEPTEMBER 17, 2022

A sales manager is generally involved with overseeing the entire operations of the sales department. They help with positioning a brand to stand out in a diverse market. They provide strategies on how the marketing of a brand’s products or services should be done. They oversee the operations of the entire digital marketing team.

Career 111

Career Management Software Human Resources 111

N2Growth Blog

OCTOBER 14, 2010

I really appreciate Pete’s insights into the necessity of self-leadership and his honesty in admitting that this is his own area of struggle. His leadership is remarkable! Pete is reaching people through not only speaking but through videos, blogs, websites and other social media outlets.

Blog 306

Blog Leadership Brand Crisis Management 306

Tanveer Naseer

JANUARY 12, 2016

There is a change happening at the very top of the organizational hierarchy that, like a weather vane, reflects some of the fundamental changes happening across every organization and the marketplace they operate in. Marketing became part of a broader, social media dialogue taking place between a brand and its customers.

Organization 100

Organization Leadership Media Marketing Mix 100

N2Growth Blog

NOVEMBER 30, 2023

Understanding the Importance of an Executive Director in an Organization’s Success An organization’s success can be influenced by the strategic leadership and guidance provided by its executive director. This individual plays a pivotal role in shaping the vision, mission, and overall direction of the organization.

Execution 235

Execution Committee Long-term Objective 235

Leading Blog

DECEMBER 4, 2019

“We were not a Christian business,” writes Robinson, “but rather a business where the owners and leadership aspired to apply and live out biblical principles.” These six principles, based on Truett Cathy’s leadership, have guided every decision at Chick-fil-A and help to keep it uniquely different. It’s about relationships.

Meyer 236

Meyer Collins Influence Long-term 236

N2Growth Blog

MAY 26, 2010

As a veteran and lifelong student of leadership I have always found Memorial Day weekend to be one of the most meaningful and significant of all holidays. While this coming weekend simply signifies a long awaited prelude to summer for some, it is much more than that for me.

Leadership 284

Leadership Gordon Blog Brand 284

N2Growth Blog

JANUARY 23, 2018

To stay competitive, brands must innovate and transform. That transformation requires adopting new digital technologies in every aspect of business — from product design and operations to customer service and marketing. Digital transformation starts at a strategic level with leadership being committed to change.

Innovation 163

Innovation Strategy Competitive Advantage Incubator 163

N2Growth Blog

SEPTEMBER 1, 2010

You’re undoubtedly thinking “who died and left Mike Myatt in charge of qualitatively assessing leadership blogs? You’re undoubtedly thinking “who died and left Mike Myatt in charge of qualitatively assessing leadership blogs?&# I know, I know - another list? Great question.

Blog 378

Blog Leadership Follow-up Media 378

Skip Prichard

MARCH 3, 2021

That’s why we pay close attention to social media where we can see the video for ourselves. “Leadership in this digitally distracted world demands a new kind of leader. Experts are more important to your brand than fans are. How do brands successfully make this transition?

Brand 113

Brand Storytelling Trends Content 113

Great Leadership By Dan

MAY 6, 2012

Welcome to the May edition of the Leadership Development Carnival ! A blog "Carnival" is typically a collection of recent blog posts organized around a common theme, in this case, leadership development. Does social media play a role in developing high performance? Wally Bock from Three Star Leadership presents Magical Bosses.

Leadership Development 244

Leadership Development Development Leadership Blog 244

In the CEO Afterlife

DECEMBER 29, 2013

The best brand custodians know that you never promise a smorgasbord of benefits; trying to be all things to all people is a recipe for disaster. For the sake of brevity, I’ll list just five similarities between HR and brand marketing. Within every successful brand is a core promise. Every brand has a personality.

Marketing 173

Marketing Human Capital Human Resources Brand 173

N2Growth Blog

AUGUST 9, 2010

Well actually, no it’s not. I cannot even begin to count the number of times I’ve had a CEO tell me that certain immutable business principles just don’t apply to his/her business because, “this business is different.&#

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Blog Brand Depreciation CEO 288