N2Growth Blog

JANUARY 16, 2011

Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric.

Brand 382

Brand Brand Management Blog Media 382

Lead Change Blog

APRIL 7, 2016

People are the face of your brand. Your people are the face of your organization, and work hard to represent that brand. That’s only one side to your brand coin. The other face to your brand is what your company does in support of your people and customers. Consider the following as the other face of your brand: Quality.

Brand 150

Brand System Quality Commitment 150

Eric Jacobson

JUNE 21, 2023

Her expertise includes brand marketing, social media, employee engagement, leadership development, and customer experience marketing. Her Blog has been recognized as one of the "Best 21st Century Leadership Blogs" and also as a "Top 100 Socially-Shared Leadership Blog." Be sure to visit both her website and her blog.

Brand 65

Brand Leadership Marketing Strategy Media 65

Lead Change Blog

JUNE 24, 2019

Trust needs to become baked into the DNA, strategy, and day-to-day operations of all aspects of business because it impacts relationships with all the business stakeholders. Customer satisfaction occurs when a companies products and services live up to brand promise thereby improving reputational value and trust.

Supply Chain 345

Supply Chain Reputation Leadership Bottom-up 345

Lead Change Blog

OCTOBER 2, 2018

Welcome to the October Leadership Development Carnival. We’re excited to share posts from leadership experts from around the globe on the topics of communication, creativity and inspiration, development, engagement, team building, and more. Wally Bock of Three Star Leadership provided 4 Ounces of Prevention. Team Building.

Leadership Development 312

Leadership Development Development Leadership Brand 312

N2Growth Blog

JANUARY 11, 2024

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.

Creativity 235

Creativity Business Objectives Marketing Trends 235

N2Growth Blog

JULY 8, 2022

Many brands focus their marketing strategies on out-of-home consumption, socializing with friends and family, and humor to generate engagement. Customers demand a real commitment to ESG (Environmental, Social, and Governance) from companies and brands. Is this something you’re seeing happen more often? Why or why not?

Trends 368

Trends Agility CEO Chief Executive Officer 368

N2Growth Blog

MARCH 18, 2024

Identifying Growth-Stage Leadership to Drive Innovation in Life Sciences Effective executive search partners play a pivotal role in identifying, attracting, and assessing the leadership best aligned to drive growth and innovation, all the more important in highly dynamic industries like life sciences.

Execution 392

Execution Innovation Industry Short-term 392

Strategy Driven

AUGUST 22, 2023

However, the most important duty associated with entrepreneurship is leadership. While different scenarios demand different leadership styles, leaders can use the following tried-and-tested leadership lessons to lead effectively. Firstly, it helps you tailor your products or services according to customers’ needs.

Entrepreneur 107

Entrepreneur Storytelling Leadership Long-term 107

Let's Grow Leaders

SEPTEMBER 19, 2022

” You might also be saying, “No, I won’t be able to launch that new product this month.” In our leadership programs, we always recommend facing difficult conversations with confidence and humility. And, at the moment, the team is cranking hard to meet our customer’s finish line for the new product development.

Power 579

Power Compliance How To Ethics 579

N2Growth Blog

SEPTEMBER 28, 2020

Find a strong and well positioned employer brand. Find HR’s hand (in a good way) in everything as an enabler and contributor to operations flowing all the way through to customer/client satisfaction. Buckingham is also is walking Human Resources omnichannel brand. “What makes a great CHRO, great?

Human Resources 469

Human Resources Globalization Resources Diversity 469

N2Growth Blog

APRIL 20, 2010

Avoid controversy, maintain a high likeability factor, consistently and proactively engage your customers, be a business of character that engenders trust and confidence with your target market(s), produce a quality product or service at a competitive price point, and provide great customer service. Be very, very smart.

Brand 271

Brand Blog How To Public Relations 271

Great Leadership By Dan

MAY 28, 2020

History is filled with examples of successful brands that became too complacent and then obsolete. Underwood, Kodak, Walkman, Blackberry, Vertu, and Blockbuster are just some of the brands that now cease to be relevant. Reframe your Perspective I once worked for an American brand that believed it had a leading market share in Asia.

Brand 233

Brand Marketing Price Globalization 233

Lead Change Blog

FEBRUARY 21, 2020

And continuing using the metaphor of head and heart, whilst the head gets things done (20 th century leadership) it is the heart that is essential to pump blood around the body, and so enable the head to operate. Buyers Reward You – 80% of the general population would rather pay more for products and services produced ethically.

Mission Statement 229

Mission Statement Bottom-up Operations Brand 229

In the CEO Afterlife

SEPTEMBER 25, 2015

There’s a host of reasons why great brands decay. Leaders Failed to Nurture Their Brands. Along the way, the leaders of these organizations turned their backs on the tenets of great branding, defined as carving out unique brand positions and adding to that strategic advantage with innovations that thrill customers.

Brand 100

Brand Competitive Advantage Fashion Price 100

Leading Blog

JUNE 8, 2021

It’s easy to point the finger at top leadership—it starts with them. After conducting a few million DILOs (Day in the Life of) across 30,000 organizational operations assessments, we found one thing in common. When you routinely connect with your people, you earn the right to discuss operational performance. Well, yes, she does.

Open-book 332

Open-book Learning-by-Doing Consultative Follow-up 332

Lead Change Blog

NOVEMBER 7, 2016

Welcome to the November 2016 edition of the Leadership Development Carnival! As I was reviewing this month’s submissions to the Leadership Development Carnival, I was wishing we could all get together in a room to exchange these ideas more deeply and directly. Joel recaps: “Have you developed your personal brand?

Leadership Development 331

Leadership Development Development Leadership 360-Degree Feedback 331

N2Growth Blog

NOVEMBER 16, 2010

Kevin Eikenberry ( @kevineikenberry ) opened-up voting for The Best Leadership Blogs of 2010 yesterday , and the N2growth blog was one of 11 blogs nominated for the award. I know all but one of the other nominees and would highly recommend any of them as a high quality source of leadership information.

Blog 366

Blog Leadership Depreciation Brand 366

N2Growth Blog

OCTOBER 28, 2010

Rarely will you come across a static opportunity in the sense that it will stand idle and wait for you to act…Significant opportunities are not only scarce, but they typically operate on the principal of diminishing returns. weeklyleader Wharton professor Mike Useem calls it the "Leadership Moment."

Blog 418

Blog Leadership Self-aware Crisis 418

N2Growth Blog

AUGUST 23, 2010

Fact : bright, talented executives with a bias to action will often take on more than they should.

Blog 419

Blog Leadership Brand Depreciation 419

Leading Blog

MAY 16, 2020

Technology is the raw material that 21st-century innovators need to build new business capabilities, to develop exciting new products and services, and to create workarounds for the physical distancing measures we will likely endure for the foreseeable future. What new products and services will you create with it?

Innovation 266

Innovation Supply Chain Technology Wireless 266

N2Growth Blog

JANUARY 10, 2011

News Flash – If you have to look for leadership it doesn’t exist…Today’s post is not going to sit well with many in the leadership profession, but then many of my posts seem to have that effect. In my opinion the practice of leadership identification is simply based upon flawed business logic, and it is make-work in the purest form.

Leadership 419

Leadership Blog Consultative Brand 419

Modern Servant Leader

JULY 11, 2023

Heineken owns and operate 7 breweries in Russia. What’s worse, Heineken actually launched new brands in Russia since the start of the war. One defense that seems to align with good leadership intent is minimizing the impact to Russian employees. Please add any missing brands in the comments. According to Sonenfeld.

Brand 100

Brand CEO Servant Leader Commitment 100

N2Growth Blog

DECEMBER 13, 2010

Today’s guest post by Kevin Eikenberry ( @kevineikenberry ) really resonates with me because it’s chalk full of leadership perspective. Kevin also hosts the Best of Leadership Blogs 2010 contest of which this blog is a nominee (if you haven’t voted yet, today is the last day for voting). Most would call it work.

Leadership 353

Leadership Blog Brand Consultative 353

N2Growth Blog

OCTOBER 23, 2023

As the sector evolves and expands, companies increasingly turn to executive search firms like N2Growth to help them identify and recruit top talent for critical leadership roles. However, finding individuals with the right combination of technical knowledge and leadership experience can be a daunting task.

Execution 437

Execution Strategy Compliance Industry 437

HR Digest

SEPTEMBER 17, 2022

A sales manager is generally involved with overseeing the entire operations of the sales department. They help with positioning a brand to stand out in a diverse market. They provide strategies on how the marketing of a brand’s products or services should be done. They ensure products fit the needs of customers.

Career 111

Career Management Software Human Resources 111

N2Growth Blog

DECEMBER 13, 2010

If you’re looking to benchmark your leadership ability the following self examination will give you a baseline to build from. If you check your ego at the door and give a thoughtful, introspective evaluation of your ability, it is likely that you’ll learn something about your leadership abilities or lack thereof.

Blog 366

Blog Leadership Benchmarking Tactics 366

Leading Blog

MAY 21, 2021

B USINESS is not a discipline, but an endeavor made up of disciplines such as accounting, communications, economics, finance, leadership, management, marketing, operations, psychology, sociology, and strategy. Lesson: If all options appear to be equal, get more information. . …

Short-term 351

Short-term Morale Rate of Return Finance 351

Great Leadership By Dan

APRIL 2, 2020

I described an experience early in my career while serving as national sales manager for one of my company’s operating divisions. I was informed that production of a batch of product was found to have trace contaminants and needed to be recalled. This Starbucks barista violated a core value of the Starbucks business model.

Silverman 251

Silverman Banking Reputation Open-book 251

N2Growth Blog

DECEMBER 17, 2010

The most productive leaders I know have the ability to be extremely nice, very civil and always polite while maintaining the ability to be direct, focused, and candid. Context, fluidity, and other nuanced behaviors are positive traits to embrace so long as they don’t serve as an excuse for a lack of discipline.

Blog 418

Blog Leadership Brand Consultative 418

N2Growth Blog

DECEMBER 2, 2010

David asked Becky, “How come no one ever talks about love as a leadership competency?&# While l ove and leadership are certainly two words you don’t often hear in the same sentence, I can assure you that rarely does great leadership exist without love being present and practiced. I think it’s a great question.

Blog 419

Blog Leadership Brand Reputation 419

N2Growth Blog

JULY 11, 2010

A CEO’s ability to perform effectively is so closely tied to their ability to form a clearly articulated vision, evangelize the vision and then to execute on their vision, that no real discussion on executive leadership should take place without an emphasis on vision.

Blog 379

Blog Leadership CEO Brand 379

N2Growth Blog

OCTOBER 30, 2011

When it comes to leadership, I can share the issue of expectations is no small matter. Let me make this as simple as I can; managing expectations is gamesmanship – aligning them is leadership. Let me make this as simple as I can; managing expectations is gamesmanship – aligning them is leadership.

Leadership 411

Leadership Commitment Competitive Advantage Resistance 411

Tanveer Naseer

MAY 29, 2018

Every company that’s serious about branding defines its unique selling points. Commit to an ongoing effort to celebrate the unique aspects of your employees, your teams, and your brand. Businesses adopt brands in order to draw clients and customers through trust. Encouragement and leadership will be strong suits.

Company 270

Company Brand Self-aware Price 270

N2Growth Blog

FEBRUARY 28, 2011

If you’re willing to strip away all the excuses, explanations, rationalizations, and justifications for business failures, and be really honest in your analysis, you’ll find only one plausible reason - poor leadership. Poor Branding : A poor brand generally means leadership has failed.

Brand 379

Brand Entrepreneur Marketing Execution 379

N2Growth Blog

OCTOBER 18, 2010

Here’s the thing – the foundational elements of leadership require no skill or talent whatsoever. In today’s post I’ll share 6 leadership characteristics that require zero talent or skill.

Blog 412

Blog Leadership Loyalty Self-aware 412

Coaching Tip

FEBRUARY 7, 2012

Whether it's household products or enterprise software services, what ultimately determines why you buy from one company rather than another? It's their brand's image and reputation along with the relationships you have with them. If you want great business results, you and your brand have to stand for something compelling.

Brand 99

Brand Self-aware Reputation Software 99