In the CEO Afterlife

SEPTEMBER 3, 2012

When it comes to belt-tightening, the astute CEO will target those areas or projects that don’t detract from the vision/strategy or the company’s competitive differentiation. Having come out of a consumer goods background, I’ve seen many a case of cuts to the advertising budget. Never do a Knee-Jerk Reaction on the Corporate Strategy.

Short-term 232

Short-term Long-term Advertising Hammer 232

Strategy Driven

SEPTEMBER 14, 2020

Understandably so, when you are launching a venture with limited time and budget, it’s easy to fall in the trap of automated solutions. The real question you want to ask is not which tool can plan your digital strategy on your behalf, but which expert can you trust with the job. The same principle applies to your digital strategy.

Tools 132

Tools Outsourcing Marketing Content 132

LDRLB

SEPTEMBER 12, 2012

When it comes to belt-tightening, the astute CEO will target those areas or projects that don’t detract from the vision/strategy or the company’s competitive differentiation. Having come out of a consumer goods background, I’ve seen many a case of cuts to the advertising budget. Never do a Knee-Jerk Reaction on the Corporate Strategy.

Short-term 161

Short-term Long-term Budgeting Hammer 161

Strategy Driven

MAY 4, 2020

Profit margins, budgets, and return on investments are all things that are hammered into business owners’ heads daily. Whether you’re looking to free up time, streamline, or generate more usable data , the industry’s best equipment will make that possible. Best Benefits.

Hammer 69

Hammer Efficiency Tools Innovation 69

Change Starts Here

JUNE 3, 2014

” One quote that never seems to be mentioned is this follow up in 1995, where Michael Hammer said: “In Reengineering the Corporation , we estimated that between 50 and 70 percent of reengineering efforts were not successful in achieving the desired breakthrough performance. 70% of Change Projects Fail: Bollocks! by Jen Frahm.

Kotter 143

Kotter Champy Hammer Short-term 143

Strategy Driven

DECEMBER 18, 2017

Is it more important to create a better designed circuit board or website, or to keep to the development costs within the budget set by upper management? It’s important that the team leader embraces diversity in the ranks and does not see a culture developing where people who are different get hammered down until they conform.

Team 66

Team Hammer Software Project 66

Harvard Business Review

DECEMBER 30, 2016

Sometimes this is the natural result of portfolio strategy. So in an entrepreneurial fashion and with minimal budget, Steve and Carl created Ball Park Angus hot dogs after a casual “what if” conversation with Mike Clabby, the lead food scientist. Bending the rules brings the process police out.

Brand 8

Brand Hammer Advertising Budgeting 8