Business Model Govindarajan Leadership Marketing 
Leading Blog
JULY 19, 2019
How true disruptors use innovation, including digital, to grow the market and create new business models. F OR YEARS I was taught that growing the business in an industry with strong competition was mostly a zero-sum game. Or else, you took on the hard work of growing the entire market. It created a new one.
Marshall Goldsmith
FEBRUARY 8, 2018
Jim Kim (President of the World Bank), Peter Drucker (founder of modern management), Paul Hersey (noted author, teacher, and personal mentor of mine), and Warren Bennis (one of the world’s greatest leadership thinkers of his time). Has been recognized as the World’s #1 Leadership Thinker. Alex Osterwalder – Co-founder Strategyzer.
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