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3 Valuable Insights Leaders Can Learn From Neuroscience

Tanveer Naseer

Breakthroughs in human brain research (using conventional experimental psychology research in addition to relatively new technologies like CT scans and magnetic resonance imaging) are revealing new insights about cognitive processes. The “Why” of Everyday Work People do not have just one way of operating.

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The Big Picture of Business – Avoid the Tired, Trite Terms: Encourage Original Thought, Focus on Priorities and Strategy

Strategy Driven

Used out of context, words become excuses, gibberish, rationales and basically wastes of energy. Many people used to do the same thing with the word ‘technology,’ using it far from its reasonable definitions. ‘Customer care’ means that customer service is palmed off on some call center.

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Five Steps to Resource Optimization: Any process can be improved.

Strategy Driven

Ed holds a Master of Science degree in Operations Research and a Bachelors degree in Mathematics. Becca has also acted as the product marketing manager for a wide array of technology solutions. To learn more about SAS, its products and services, visit www.sas.com. She holds an MS in Management Sciences from the University of Maryland.

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“We Had Gone Back 20 Years.” The Heads of Puerto Rico’s Largest Media Company on Life After Hurricane Maria

Harvard Business Review

Our call centers became the FEMA call centers. For example, now with our call center experience, we are competing for the call centers for the U.S. We needed to adjust our plan to give room and seize the opportunities that had risen within housing, energy, and services. and Caribbean.

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A Step-by-Step Plan to Improve CMO-COO Collaboration

Harvard Business Review

Coordinating the infrastructure, technology, and messaging in a way that appears seamless and fluid to the customer is, to be blunt, a logistical nightmare. If it’s all about the operations then you lose sight of the customer. Based on this data, operations recommended marketing cease actively trying to acquire these customers.

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The Five Superpowers of Marketing

Harvard Business Review

If you want to win their hearts and minds, you have to master the latest technology, assimilate vast quantities of data, engage and delight your customers, and deliver products and services that surpass expectations. And yet today’s top marketers are combining technology and teamwork to generate extraordinary results.

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The Productivity Payoff From the Corporate Lattice

Harvard Business Review

We hear from business leaders who perceive that flexible work is a make-people-feel-good play that disrupts operations and drags down performance. Frontier Communications, for example, has found that work-at-home agents are 25% more productive and have double the retention rate of work-in-the-call-center agents.