Remove Call Center Remove Human Resources Remove Leadership Remove Loyalty
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Employee Recognition: Why It’s So Important and How to Do It

Chart Your Course

Human resources firm Bersin found in a 2012 study that 87 percent of companies utilize tenure-based employee recognition programs, despite research showing these methods are outdated. The Harvard Business Review published the results of a study that followed employees of a Chinese call center called Ctrip.

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Listen to Your Employees, Not Just Your Customers

Harvard Business Review

The linked system allowed for more insight into customers, and managers could use the information to coach employees, to assess whether they had the right tools and resources, and to identify people with innovative ideas and leadership potential. Organizational barriers are often the culprit. You and Your Team Series.

Survey 8
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The Rebirth of the CMO

Harvard Business Review

They also outperform their peers across the entire customer lifecycle, are nine times more likely to enjoy superior customer loyalty, and a remarkable 23 times more likely to outperform less analytical peers on new-customer acquisition. To affect changes in culture, some CMOs are partnering more closely with human resources.

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