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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). Adam Wilson, 2018, Former director of brand marketing for Carhartt, North America.

Marketing 261
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Social Media for CEOs

N2Growth Blog

Nary a week passes where I don’t hear from a CEO who’s grappling with this social media conundrum: should I, or shouldn’t I? In today’s post I’ll share my thoughts on why it’s time to put a fork in the social media debate… Background/Disclaimer. The Truth (as I see it).

Media 298
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Leading a Fast Growing Remote Culture with Antonella Pisani

Let's Grow Leaders

Episode 239: Antonella Pisani, the CEO and founder of Eyeful Media , a digital marketing and consulting firm, joins host David Dye, and discusses the importance of culture, values, and remote culture in leadership. She emphasizes hiring experienced talent and creating an intellectually stimulating environment.

Diversity 234
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The Best Leadership Books of 2021

Leading Blog

Leadership is about hope. Former PepsiCo CEO Indra Nooyi wrote, “the fundamental role of a leader is to look for ways to shape the decades ahead, not just react to the present, and to help others accept the discomfort of disruptions to the status quo.”. And that feeds our approach in society at large. It leads to short-term thinking.

Books 453
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Hackers and Hummingbirds: Leadership Lessons from Facebook CEO Mark Zuckerberg

Terry Starbucker

I recently read “ Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg ” by Ekaterina Walter (I received an advance copy). The word “hacker” has an unfairly negative connotation from being portrayed in the media as people who break into computers.

CEO 335
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When a Servant Leader is Fired – Market Basket Demonstrates the Cost of Terminating a Servant Leader CEO

Modern Servant Leader

Market Basket Stakeholders Rally to Support Their Servant Leader. Market Basket is a multi-billion dollar, family owned, grocery chain in New England. terminated long-time CEO and apparent servant leader , Arthur T. According to some accounts, the decision to fire CEO Arthur T. Digital Media’s Role.

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Leadership Lessons in Southwest Airline’s Fall From Grace

Modern Servant Leader

There are leadership lessons in Southwest Airline’s fall from grace. The company has been a servant-leadership darling since it’s inception and co-founder Herb Kelleher applied the principles for decades before stepping down as CEO in 2001. Leadership Lessons. Southwest Airlines Fall From Grace.

Airlines 188