Harvard Business Review

OCTOBER 31, 2016

For many executives battling through economic headwinds in emerging markets, the answer tends to be wherever they think someone will provide the strongest boost to top-line growth, which usually means hiring an additional sales or marketing manager to support the commercial front lines. This is a problem for several reasons.

Marketing 8

Marketing Channel Management Incentives Survey 8

Harvard Business Review

FEBRUARY 12, 2016

social media users actively seek customer service through social media, according to Nielsen and McKinsey Incite , we’ve made getting globally aligned one of GM’s priorities. The idea for a global Social Media CoE didn’t happen overnight. As with any new endeavor, we have been learning as we go.

Media 8

Media Automotive Globalization Active Listening 8

Strategy Driven

MARCH 18, 2011

Walmart wrings maximum efficiency from its supply chain by integrating four capabilities – aggressive vendor management, expert point-of-sale data analytics, superior logistics, and rigorous working-capital management – that together deliver ‘everyday low prices’ to consumers.

Resources 53

Resources Industry System Strategy 53

Harvard Business Review

MAY 15, 2018

The sooner firms have a Brexit plan, the faster they can focus on managing these competitive dynamics. This group should represent a variety functions within the organization exposed to Brexit: supply chain, channel managers, procurement, marketing, sales, public affairs, governance, and financial controlling, among others.

Planning 8

Planning Supply Chain Strategic Planning Workshop 8

Harvard Business Review

DECEMBER 23, 2016

This leaves operating managers, the ultimate “consumers” of talent, to choose between two talent acquisitions methods (or “sourcing channels”): Either engage HR to acquire employees or engage Procurement to acquire contingent workers. Educate leaders on how and why to optimize a blended workforce.

Strategy 8

Strategy Span of Control Finance How To 8