Remove Company Remove Innovation Remove Marketing Remove RACI
article thumbnail

How the Big Data Explosion Has Changed Decision Making

Harvard Business Review

So the companies push hard to provide both. At one Fortune 1000 company, for example, “flame wars” broke out between customer support units, desperate to respond faster to customer complaints, and the technical design group, equally desperate to avoid ad hoc fixes. This tension drives my clients mad. Accountable.

RACI 8
article thumbnail

A Bad Reputation Costs a Company at Least 10% More Per Hire

Harvard Business Review

A few years ago, domain registrar and web hosting company GoDaddy was known for its racy ads featuring NASCAR driver Danica Patrick and The Biggest Loser star Jillian Michaels. While they may have gotten attention in the media, they didn’t help the company do one important thing: hire women.