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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

As disruptors in the organization, they hold the onus to align the company’s brand mission with a creative yet commercially viable business strategy. Today’s CMOs are not just marketers but visionaries who strategically leverage creativity with technology to drive commercial success.

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The Competitive Advantage Of Having A Good Day

The Horizons Tracker

It perhaps stands to reason that we’re likely to perform much better when we’re happy and fulfilled, but research from Virginia Commonwealth University believes that their finding that our creative performance is boosted by having a good day is noteworthy. Creative performances. ” Daily experiences. .

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How Your Late Employees Improve Your Competitive Advantage

Great Leadership By Dan

Creative agencies and consultancies who need their staff to come up with original solutions to problems, often at short notice, know that timekeeping is a very low priority on the skills list. The concept of Time Management is now a century old, invented at a time when productivity and efficiency were keys to competitive advantage.

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A Five-Minute Creativity Workout that Helps you Change the Future

Leadership Freak

Creative leaders change the future. Creative leaders are better problem solvers. The only sustainable competitive advantage – for individuals and companies – is creativity,” Josh Linkner “With creativity,… Continue reading → Unimaginative leaders repeat the past.

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How to Build a Competitive Benefits Package

But to make benefits a competitive advantage, employers must get creative with their benefits strategy or risk losing out on the best talent. An attractive benefits program can be a highly effective recruiting and retention tool. It’s no longer acceptable to offer status quo or one-size-fits-all plans - employees expect more.

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3 Ways Pixar Gains Competitive Advantage from Its Culture

Michael Lee Stallard

Ed Catmull, President of Pixar Animation and Walt Disney Animation Studios, describes what he’s learned about leadership and corporate culture in his excellent new book, Creativity, Inc.: Catmull understands that creativity and innovation are maximized in a community with a rich marketplace of ideas. Care about people first.

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A Minute to Think with Juliet Funt

Let's Grow Leaders

How to reclaim your creativity, conquer busyness, do your best work, and be your best self. It’s time to reclaim your energy, creativity, and brilliance – it all starts by finding your minute to think. But he lost his creativity when he joined the innovation team. A Minute to Think. A Minute to Think.