Remove Consensus Remove Management Remove Resistance Remove Technology
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Do you want to push your solution? Or implement creative, collaborative change?

Strategy Driven

What issues would need to be agreed upon for a solution to get group consensus and buy-in? And you end up with resistance, delayed sales cycles, implementations studded with costly errors and insufficient data, regardless of the efficacy of your solution. Relate Articles: A Technology Case Study: Implementing What the Customer Wants.

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How Sales, Marketing and Social Can Facilitate the Decision Path

Strategy Driven

When I started up my tech company in London in the 80s I realized the problem: as a buyer, my direct needs were often superseded by the social, political, organizational, and relational considerations I had to manage. That way we got onto the Buying Decision Team early and became great relationship managers. That is our Achilles Heel.

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Steps in a Buying Decision

Strategy Driven

These terms define a specific set of sequenced actions buyers take to enable internal consensus and change – change management issues, if you will – rather than define steps that address needs or vendor/solution choice which come later and are the focus of sales. meet with CFO (manages the Tech department). meet with BDT.

CFO 50
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Behaviors of Collaborative Leaders

Great Leadership By Dan

The more transparent the envi­ronment the more willing leaders will be to share resources in support of the shared goals of the entire business, and the harder it will be for resisters to hoard them. Ultimately, it's as much a mindset as it is a process. These are the types of questions to which everyone must know the answers.

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The Company Cultures That Help (or Hinder) Digital Transformation

Harvard Business Review

It goes against the grain of established ways of working and is a threat to management practices that have existed for decades. Communication managers no longer have total control over message, target, and timing of news and announcements. Many companies struggle with digital transformation.

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Why Innovation Is So Hard in Health Care - and How to Do It Anyway

Harvard Business Review

"Everyone" includes primary care doctors, medical specialists, nurses, hospital administrators, health insurance providers, nutritionists, pharmaceutical companies, medical technology manufacturers, fitness gurus, paraprofessionals, public health commissioners, and charities dedicated to a disease. It's a classic change management problem.

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How to Get Health Care Innovations to Take Off

Harvard Business Review

But how do you overcome obstacles to spreading innovation, like fear of change, resource constraints, and slow, consensus-based decision making? As Atul Gawande put it in a recent New Yorker article , “Human interaction is the key force in overcoming resistance and speeding change.”.