Construction Entrepreneur Innovation Word of Mouth Marketing 
Strategy Driven
DECEMBER 20, 2023
Embrace innovation to remain competitive and ensure adaptability in a rapidly evolving marketplace. Building robust customer relationships fosters loyalty and generates positive word-of-mouth marketing, a priceless asset for small businesses.
Harvard Business Review
SEPTEMBER 25, 2013
The first comes from a team of young entrepreneurs hoping to bring word-of-mouth marketing to China. The team’s concept is unproven, and the entrepreneurs admit they have no idea precisely how big their business will be. Finally, check the degree to which team members have personal experience in the target market.
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