N2Growth Blog

JUNE 11, 2010

Like most things, building and maintaining your social media footprint should be engineered by design, but the truth is that most people allow it to be constructed by default. Let me say this as clearly as I can…a ready, fire, aim approach will rarely find the target.

Media 407

Media Influence Blog Real Estate 407

Harvard Business Review

JUNE 7, 2011

Just because it is going to take longer than it should doesn't mean we should walk away," wrote Seth Godin in one of the posts. Suri proposed potential solutions, including innovative materials, new ways of thinking of the construction process, and building up. How do you get corporations to invest in a significant way?

Suri 13

Suri Godin Real Estate Construction 13

Harvard Business Review

JANUARY 19, 2012

It must act like an eddy that runs through us, changing, in this case, the thing called a "house" and the activity called "construction.". Marketing once specialized in advertising and packaging that was identical everywhere. Seth Godin suggests that even time could be made more local. Now, Coca-Cola marks cans by city.

Trends 13

Trends Glocalization Advertising Godin 13