Harvard Business Review

JULY 30, 2015

A new research report from the Society of Digital Agencies finds that in the past year there has been a dramatic spike in the number of companies who no longer work with outside marketing agencies — 27 percent, up from 13 percent in the previous year. I’m sick of it. Agencies are generally funded and organized by campaigns.

Marketing 8

Marketing Advertising Trends Brand 8

Persuasive Powerhouse

SEPTEMBER 13, 2010

We may be snowed by the public relations machine that “markets” a poor leader. The tyrant boss reported directly to this VP. It took a lot of courage (some may call this stupidity) to report the transgressions of my boss to his boss. We might simply vote without doing our homework first. Worse yet, we may not vote for anyone.

Leadership 150

Leadership Follow-up Blog Greenleaf 150

Persuasive Powerhouse

AUGUST 31, 2010

and Gretchen Johnson of Virtual Wordplay Marketing Communications for a few years, a caring and supportive group of individuals who have helped each other without reservation to be successful in business and in life. He was, and still is, my Myers-Briggs Type Indicator mentor as I was learning my way around that instrument.

Skills 181

Skills Books Blog Mentor 181

Harvard Business Review

FEBRUARY 13, 2017

First, the catering companies hired employees at the going market rate, without any wage premium. As firms restructured around one or a few competencies or occupations, the thinking goes, wages converged toward the market rate. ” There’s an important disagreement here. .” In 1950 the economist S.H.

Company 10

Company Core Competence Outsourcing Restructuring 10

Harvard Business Review

DECEMBER 22, 2010

To do this, Goldman used its competencies in understanding markets, convening needed expertise and business networks. Goldman used its power to scale to get to market quickly, assembling a pipeline of services, investing in sophisticated measurement systems and developing a global core curriculum.

Core Competence 15

Core Competence Market Segmentation Globalization Reputation 15

Harvard Business Review

APRIL 17, 2015

“Death of a B2B Salesman,” a new report from Forrester Research , lends urgency to the need for companies to rethink and radically transform their sales models by incorporating digital media into their processes. Fortunately, B2B executives can draw upon sound guidance when reformulating their sales and marketing efforts.

B2B 8

B2B Forrester Telemarketing Media 8

Persuasive Powerhouse

OCTOBER 24, 2010

When this happens they aren’t motivated to update their headshots, create video marketing or present themselves as speakers. Business owners who eat on the run, don’t exercise or take time out for massage and downtime often don’t feel good in their own skin. Energy levels are also affected. Especially in a big company?

Learning-by-Doing 185

Learning-by-Doing Blog Class Open-book 185

Harvard Business Review

NOVEMBER 9, 2017

Cementing the business failure, salespeople appeared to believe that senior managers would not tolerate underperformance, and found it easier to fabricate false accounts than to report what they were learning in the field. The widespread nature of the behavior strongly suggests that the fraud was not the result of some corrupt salespeople.

Strategy 8

Strategy Agility Execution Core Competence 8

Harvard Business Review

MARCH 8, 2013

The 'iPods' of poverty alleviation and literacy have likely been invented and put to use by small organizations in some corner of the globe, but there is no market for identifying these breakthrough ideas and ensuring widespread adoption.". Consider these examples: 1.

Entrepreneur 8

Entrepreneur Porter Team Innovation 8

Harvard Business Review

JANUARY 31, 2018

Automation anxiety is made more acute by a labor market that has tilted against workers over the last 30 years, with increasing income inequality and stagnant real wages. In 1966 the final report of the National Commission on Technology, Automation and Economic Progress stated, “Constant displacement is the price of a dynamic economy.

Policies 8

Policies Aggregate Demand Technology Education 8

Harvard Business Review

JUNE 26, 2013

With the swipe of a credit card, the customer support team can move to Zendesk or Desk.com; the HR team lives on Workday; the business intelligence group moves to GoodData or Domo; the finance team logs into Netsuite; the marketing department orbits around Marketo and Salesforce''s marketing cloud.

Supply Chain 8

Supply Chain Competitive Advantage Information Technology How To 8

Harvard Business Review

JUNE 8, 2015

But “reports of my death are greatly exaggerated,” as Mark Twain said. Also, most billion-dollar ideas don’t start that way; they can benefit from the established operations, go-to-market or service capabilities, and other corporate assets that help to scale rapidly. Merck and Co.

Health Care 8

Health Care Venture Capitalist Strategic Fit Pharmaceuticals 8

Harvard Business Review

DECEMBER 12, 2016

Instead, it should try to persuade them that competition in the mobile space is radically different from that in traditional markets and consequently, the European Union — and the United States, for that matter — should revamp their antitrust laws. Instead, it has just focused on the mobile-operating-system market.

Efficiency 8

Efficiency Incentives Operations Engineering 8

Harvard Business Review

JULY 30, 2013

Great leaders consider communication a core competence, so why don''t more businesses? If my marketer misses a typo while writing about a product, I want my packaging staff to catch it before the design gets sent to print. That''s not good enough. Effective writing must be a company-wide endeavor.

Company 13

Company Handbook Core Competence Open-book 13

Great Leadership By Dan

APRIL 23, 2015

Generating new ideas, recognizing those with breakthrough potential, and then mobilizing an organization to drive those ideas from the mind to the market – often in the face of substantial risk and uncertainty – is not something every CEO feels cut out to do.

Innovation 120

Innovation Business Model Trends Franchising 120

Harvard Business Review

AUGUST 4, 2014

“This new streamlined P&G should continue to grow faster and more sustainably, and reliably create more value,” he said in a telephone call with reporters and analysts to discuss P&G’s quarterly results. Almost certainly, P&G’s core 80/20 brands will be even more rigorously instrumented and analyzed.

Brand 8

Brand DCF IRR NPV 8

Harvard Business Review

OCTOBER 18, 2011

Fueled by growing demand among entrepreneurs, investors , and consumers , a specialized ecosystem of support has also been emerging around for-benefits, providing tailored legal services , capital markets , management education , technical assistance , performance metrics , and more. Here are a few suggestions: Lead by Example.

CEO 11

CEO Incubator Supply Chain Entrepreneur 11

Harvard Business Review

MAY 11, 2016

“Not only are profits rising,” write the authors of the McKinsey report, “but in some industries, the leading firms are winning bigger than ever before.” “This is not happening just in retail, or in IT-producing sectors,” said Chiara Criscuolo, an OECD economist and coauthor of the report.

McKinsey 8

McKinsey Document Engineering Outsourcing 8

Harvard Business Review

JUNE 29, 2011

B&N is moving boldly into this future in four ways that hold lessons for any company facing a troubled core: Competing with its legacy business: Rather than swim against the e-book tide, B&N has embraced the inevitable with its Nook readers. Print books are in decline but e-books are rocketing ahead, growing nearly 150% year-on-year.

Strategy 15

Strategy Retail Long-term Short-term 15

CO2

NOVEMBER 26, 2023

It provides the organization a way to stay focused on your core competencies and prevents you from being distracted by opportunities that do not fit your purpose. Phase 5: Strategic Planning Steps Measurement & Reporting Measurement and reporting are a critical element of the Strategic Planning Steps.

Strategic Planning 78

Strategic Planning Planning Balanced Scorecard Mission Statement 78

Harvard Business Review

APRIL 20, 2016

When modular in design, they adapt easily for different markets and can evolve over time. GM executives initially considered a partnership but quickly recognized that self-driving knowhow was a necessary core competence. They can integrate rather than overhaul previously disparate systems.

Software 8

Software Company Airlines Business Model 8

Harvard Business Review

OCTOBER 28, 2015

Taking a cue from the rise of data journalism, brands that rely on content marketing are starting to use data to tell stories about their brands, customers and products. Much of the time—for example, when producing a blog post or report—you’ll combine text and charts to tell your story. But I’m not alone.

Storytelling 8

Storytelling Audience Content Analysis 8

Harvard Business Review

APRIL 27, 2015

Likewise, no matter how slick your company’s online idea market, it won’t yield many high-value ideas if your associates haven’t been taught to think like innovators. If its product development pro­cess places too much emphasis on removing risk from new launches, few new-to-the-world products will make it to market.

Innovation 8

Innovation Company Engineering Supply Chain 8

Strategy Driven

MARCH 11, 2011

These observations are intended to contextualize the Enron case studies in broader terms than were reported in the news media: Conditions Which Allowed It to Occur. Core Business. Enron (like many other companies) got into areas beyond their core competencies. The company issued everything through written news releases.

Strategic Planning 57

Strategic Planning Committee Golden Handcuff Media 57