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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

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20 Reasons Why Companies Should Do Less Better

In the CEO Afterlife

The seemingly more attractive (and logical) option is to do more and more – the theory being the more markets, products, and businesses a company engages in, the better the results. What’s left in apparel and sporting goods is a good strategic fit with Nike’s operations. Yet, do less better isn’t something most leaders embrace.

Company 177
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Is Entrepreneurship As Popular As We Think?

The Horizons Tracker

There is also evidence to suggest that the entrepreneurs that are in operation are less creative and innovative than their forebears. For instance, the ratio of patents to GDP has been in decline in the United States for years, while the cost for each patent is on the rise. Hype run wild. A decline in disruption.

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Brand Exposure

N2Growth Blog

It is simply a more intelligent approach to consistently manage brand exposure than it is to let your brand run wild and then attempt to triage overexposure. mikemyatt: RT @thinkBIG_blog: Cheap always costs you mo. Once a brand’s appeal begins to erode, it will require significant time and expense to recover. Our Freedom.

Brand 382
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Strong Dollar, Weak Thinking

Harvard Business Review

But the strengthening creates a serious challenge for the big American multinationals with large foreign operations. The standard concern is that the high US dollar hurts America’s manufacturing cost position because US production costs are inflated by the dollar’s appreciation.

EPS 8
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What the Marketing Agency of the Future Will Do Differently

Harvard Business Review

It's a murky, unclear future for the marketing agency, but one thing is for certain: things are changing at an exponential pace. An agency used to act as the executional arm of the marketing department. For over twenty years, I have had a front row seat to this revolution in marketing. How does an agency stay ahead of the curve?

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How One Startup Developed a Sales Model That Works in Emerging Markets

Harvard Business Review

We serve two markets that are very different but united by the common need for reliable, safe access to energy: outdoor recreationalists and low-income households in emerging markets. We found an ideal storefront near a busy market in central Bhubaneswar. Launch day was a wild success. Photograph courtesy of BioLite.