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Unexpected Leadership Lessons that Mobsters Can Teach Lawful Leaders

Leading Blog

FEBRUARY 5, 2021

How is that possible when mobsters cannot simply have team members sign up for an online training course or activate their methods through “Mafia Academy?”. Forrester is the co-author of Relentless: The Forensics of Mobsters; Business Practices. Zimmerman , Ph.D., For more information, please visit jeroldzimmerman.com.

P&L 323
P&L Franchising Leadership Forrester 323
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How Big Data Brings Marketing and Finance Together

Harvard Business Review

JULY 17, 2014

Rajamannar involved finance early. To spearhead analytic efforts, he assigned a finance person – who was already embedded in marketing – to create an ROI evaluation framework and integrated her deeper into the marketing function. MasterCard had always been a data-driven organization. Inside Intel. The result has been transformational.

Finance 13
Finance Marketing P&L ROI 13
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