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Unexpected Leadership Lessons that Mobsters Can Teach Lawful Leaders

Leading Blog

FEBRUARY 5, 2021

L EADERSHIP is a broad term, and it applies to those who you might not have a positive perception of — including mobsters. How is that possible when mobsters cannot simply have team members sign up for an online training course or activate their methods through “Mafia Academy?”. Zimmerman , Ph.D.,

P&L

P&L Franchising Leadership Forrester

How Big Data Brings Marketing and Finance Together

Harvard Business Review

JULY 17, 2014

Rajamannar involved finance early. To spearhead analytic efforts, he assigned a finance person – who was already embedded in marketing – to create an ROI evaluation framework and integrated her deeper into the marketing function. As an ingredient brand, Intel often struggled to link marketing to P&L impact.

Finance

Finance Marketing P&L ROI

Leadership Digital

Unexpected Leadership Lessons that Mobsters Can Teach Lawful Leaders

How Big Data Brings Marketing and Finance Together

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