Strategy Driven

APRIL 9, 2012

HERE’S WHAT THEY SHOULD MEASURE: LRI otherwise known as Lost Revenue (and goodwill and customer loyalty) of Idiots. Amazon now has total market dominance based on leadership, vision, and technological excellence. They spoke over CEOs, media, newspapers, government, lobbyists, and politicians. Same with Apple.

ROI 66

ROI Media Customer Loyalty Webinar 66

Strategy Driven

JULY 7, 2014

A marketing approach that tells me how I win, not who you are. Social messages that your prospective customer can find. Earn customer loyalty. Loyalty is earned slowly over time. Marketing & Sales business management business sales buy gitomer buygitomer Jeffrey Gitomer marketing and sales strategydriven'

Loyalty 57

Loyalty Customer Loyalty Price Reputation 57

Strategy Driven

AUGUST 4, 2014

You say you must become an expert at what you’re trying to sell to have any hope of future success but what I’m selling requires loads of previously acquired knowledge and the ability to implement that knowledge in a world where the market is constantly changing. FREE StrategyDriven Trial Membership. You cannot ignore the present.

Retail 67

Retail Price Customer Loyalty Learning-by-Doing 67

Strategy Driven

MAY 23, 2016

Companies spend millions, sometimes billions of dollars in advertising, branding, merchandising, strategizing, and every other element of marketing that they believe will bring business success. But if there are people involved, marketing means nothing if the people are not great. Anything less than “best” is not acceptable.

Company 50

Company Advertising Merchandising Retail 50

Strategy Driven

OCTOBER 5, 2015

The author believes, “The best marketing strategy is to be referable.” He writes, “Referability means that your very best clients and customers are continually cloning themselves – continually introducing you to those like themselves or better than themselves.”. He is correct. Consider leaving a comment!

Reference 50

Reference Definition Customer Loyalty Seminar 50

Strategy Driven

JULY 1, 2013

Even fewer companies and salespeople understand that business social media must be combined with, in conjunction with, and in harmony with all other internet and face-to-face marketing outreaches. Attended one of my public seminars. This came about as a result of our internal electronic marketing. Study them. Implement yours.

Media 50

Media Seminar Follow-up Customer Loyalty 50

Strategy Driven

FEBRUARY 17, 2014

They think ‘customer’ not ‘sale.’ ’ That strategy leads to customer LOYALTY. SECRET: They don’t use the slide deck provided by marketing, because it didn’t help them make a sale.). Customers ask their advice before they buy. They are experts about their product and their market.

Customer Loyalty 50

Customer Loyalty Loyalty Competitive Advantage Follow-up 50

Strategy Driven

JULY 21, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership. It’s where your sales are!

Customer Loyalty 67

Customer Loyalty Competitive Advantage Seminar Books 67

Strategy Driven

DECEMBER 8, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership. Why should I like you?

Bottom-up 62

Bottom-up Reputation CEO Customer Loyalty 62

Strategy Driven

JUNE 15, 2015

Because it’s a bunch of corporate marketing drivel that you don’t believe in, let alone memorize. What you need is a sales mission - a reason to walk in the door with information the customer can use, be memorable about it, and walk out the door with a signed contract and a check. Develop a sales mission statement. The reason?

Mission Statement 50

Mission Statement Seminar Customer Loyalty Competitive Advantage 50

Strategy Driven

DECEMBER 14, 2015

Invite prospects and customers, and offer them a “Tonight only deal.”. Hold a series of seminars that are about important issues to your prospects and customers. His website, www.gitomer.com , will lead you to more information about training and seminars, or email him personally at salesman@gitomer.com. Serve great food.

Seminar 50

Seminar Incentives Objective Price 50

Strategy Driven

JULY 8, 2013

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! You just finished reading Who is taking responsibility around here?

Objective 78

Objective Customer Loyalty Seminar Books 78

Strategy Driven

MAY 29, 2013

Your knowledge of the customer’s buying motives are as good or greater than your selling skills. Marketing departments have no concept of them, and most salespeople aren’t willing to do the work to prepare them. Them-based are the most difficult sales presentations of all. Consider leaving a comment!

Customer Loyalty 70

Customer Loyalty Seminar Media Marketing 70

Strategy Driven

FEBRUARY 4, 2013

Your marketing people, your ad agency, yada, yada) Anyone preparing “boring” marketing tools in this day and age should be forced to take that crap out on a sales call and see how CUSTOMERS perceive it or care ten cents about it. When customers are about to order in a restaurant. When customers are sent an invoice.

Politics 50

Politics Customer Loyalty Airlines Creativity 50

Strategy Driven

NOVEMBER 25, 2013

Salespeople are missing huge opportunities for engagement and opportunities to gain response from customers by not being imaginative or creative in their communications. Show me a slide deck prepared by marketing, and I’ll show you a boring message. Relate Articles: Leadership actions that are not an option for leaders.

CRM 58

CRM Customer Loyalty Competitive Advantage Belief Systems 58

Strategy Driven

JUNE 3, 2013

To put myself on notice that my own offerings need to be ahead of the market and ahead of my competition. Here’s my present situation and what I’m going to be doing to ensure my leadership position for the next decade: I have an app. That’s why I’m writing this. Unfortunately it’s only available for the iPhone.

Download 56

Download Customer Loyalty Seminar Media 56

Strategy Driven

APRIL 13, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership.

Objective 50

Objective Video Customer Loyalty Competitive Advantage 50

Strategy Driven

MARCH 30, 2015

Reach and engage customers and prospects socially. Seek leadership positions in every group you join. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! Meet for early morning coffee every day if you can.

Loyalty 50

Loyalty Customer Loyalty Competitive Advantage Seminar 50

Strategy Driven

APRIL 6, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership. Why should I like you?

Media 50

Media Customer Loyalty Competitive Advantage Seminar 50

Strategy Driven

MAY 5, 2014

In order for salespeople to feel ‘in the groove,’ and get the sales rhythm, there has to be leadership support, and there has to be leadership encouragement. Leadership has to change the word accountability to the word responsibility. And that value must be perceived as value by the customer. Here are the 7.5

Planning 51

Planning Belief Systems Customer Loyalty Reputation 51

Strategy Driven

APRIL 28, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership. Eh, I have no idea!

Customer Loyalty 58

Customer Loyalty Price Objective Competitive Advantage 58

Strategy Driven

SEPTEMBER 24, 2012

I was recently at Washburn University in Topeka, Kansas, giving a seminar sponsored by Sales & Marketing Executives International. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM!

Seminar 50

Seminar Self-aware Sports Customer Loyalty 50

Strategy Driven

JANUARY 5, 2015

THE SECRET: These big pacesetter corporations have discovered that by partnering with smaller, specialized companies they are able to obtain the critical skills they need to gain a competitive advantage – thus paving the way for innovation and increased market share. FREE StrategyDriven Trial Membership. Windshield time.

Competitive Advantage 50

Competitive Advantage Trends Bottom-up Loyalty 50

Strategy Driven

AUGUST 26, 2013

I’m certain that in a Facebook research-marketing lab someplace in Silicone Valley they’re talking about Instaface or Facegram. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! But should.

Media 63

Media Follow-up Customer Loyalty Competitive Advantage 63

Strategy Driven

NOVEMBER 11, 2013

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership.

Price 68

Price Open-book Self-aware Loyalty 68

Strategy Driven

JANUARY 19, 2015

SECOND FAILURE: The sales process is at odds with you AND the market. No proof that the system or process actually works in your market. The system is not in any way customized for your salespeople or your customers. Whatever the strategies are, they MUST be state-of-the art and state-of-the-market.

System 50

System Process Open-book Customer Loyalty 50

Strategy Driven

NOVEMBER 2, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! You just finished reading Your Missing Power: Master Mind !

Power 50

Power Open-book Customer Loyalty Definition 50

Strategy Driven

SEPTEMBER 10, 2012

I’m traveling to Warsaw, Poland, next month to deliver two public seminars. Most companies, especially large ones, fail to understand the difference between a mission statement, a value statement, a vision statement, and a hot air marketing message that no one understands or believes in. Leaders are only partly to blame.

Globalization 50

Globalization Mission Statement Human Capital Seminar 50

Strategy Driven

SEPTEMBER 2, 2013

Talk about the issues they value the most – loyalty, productivity, morale, and profit. Maybe ask a question or two about their vision or leadership philosophy, and leave. IDEA: create a blog around executive leadership philosophies. DO NOT ASK FOR BUSINESS. Just make an impression. Start your own value messaging in social media.

Loyalty 58

Loyalty Price Customer Loyalty Competitive Advantage 58

Strategy Driven

DECEMBER 21, 2015

And if you really want to have some fun, bring your marketing people along. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES!

Loyalty 50

Loyalty Open-book Customer Loyalty Ethics 50

Strategy Driven

APRIL 14, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! What’s your proactive marketing approach to loyalty?

Reputation 63

Reputation Loyalty Proposal Customer Loyalty 63

Strategy Driven

APRIL 15, 2013

You’re an idiot who knows nothing about leadership, coaching, or creating winners. REALITY: Maybe by spending more VALUE time with each existing customer it will increase their wallet share and your market share, and referrals will go UP. Sales management and sales leadership is one of the hardest jobs in the world.

CRM 50

CRM Customer Loyalty Seminar Marketing 50

Strategy Driven

MARCH 23, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership. Or are you losing business to one?

Customer Loyalty 50

Customer Loyalty Competitive Advantage Follow-up Seminar 50

Strategy Driven

AUGUST 19, 2013

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership. Make a sale or create an outcome?

Customer Loyalty 66

Customer Loyalty Competitive Advantage Media Seminar 66

Strategy Driven

DECEMBER 29, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! FREE StrategyDriven Trial Membership. Windshield time.

Power 62

Power Competitive Advantage Customer Loyalty Learning-by-Doing 62

Strategy Driven

JULY 6, 2015

Here is John’s networking and leadership history in the Charlotte Chamber: Business Growth Network. How to hire, fire, train, and market business. John says, “It's about the developing core networking places and participating, getting involved, and establishing a leadership position. Entrepreneur of the Year Awards.

Insurance 50

Insurance Committee Customer Loyalty Competitive Advantage 50

Strategy Driven

JULY 22, 2013

This manifests itself in complaints about: price, unreturned phone calls, bidding, loyalty to others, and other various excuses about why a sale does not take place and the relationship isn’t being built. It’s not market conditions; it’s you’re mental conditions. FREE StrategyDriven Trial Membership.

Power 58

Power Succession Loyalty Customer Loyalty 58