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Measuring the ROI of social media? There’s a laugh, and a joke.

Strategy Driven

I got an (unsolicited) email offering a webinar to teach me about how to measure, and the importance of measuring, the ROI of social media. Your customers and prospective customers are posting on Facebook whether you have the balls to have presence there or not. They have no idea of the perception and participation of customers.

ROI 66
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Cycling Your Way To Employee Engagement (And Higher Profits)

The Horizons Tracker

The researchers examine four key performance indicators to assess the impact of wellbeing investment: customer loyalty, employee productivity, profitability, and employee turnover.

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What’s your proactive marketing approach to loyalty?

Strategy Driven

I recently had a WOW experience that completely coincides with your philosophy on customer loyalty versus satisfaction. Amazon’s actions breed return on proactive, memorable service – the WOW factor, social response, and customer word of mouth. They’re still in the Stone Age measuring ‘ROI.’ Quality and value.

Loyalty 50
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The evolution of SOCIAL MEDIA ATTRACTION that leads to a sale.

Strategy Driven

Attended one of my public seminars. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Gitomer and Buy Gitomer.

Media 70
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The evolution of SOCIAL MEDIA ATTRACTION that leads to a sale.

Strategy Driven

Attended one of my public seminars. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Gitomer and Buy Gitomer.

Media 50
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LinkedIn is great for business – er, I mean SMART business.

Strategy Driven

increase their interactive marketing ROI. And stop using dead sales words like ‘ROI,’ and ‘helps organizations.’ His website, www.gitomer.com , will lead you to more information about training and seminars, or email him personally at salesman@gitomer.com. ’ Help me, don’t sell me. About the Author.

ROI 50
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Training is out. Education is in. Are you in or out?

Strategy Driven

Luckily in sales, ROI is the easiest part. Here’s an ROI reality: subtract last month’s sales from this month’s sales, and this month last year from this month’s sales and compare the results. His website, www.gitomer.com , will lead you to more information about training and seminars, or email him personally at salesman@gitomer.com.