Lead on Purpose

NOVEMBER 26, 2009

That worked well for awhile, but definitely had its drawbacks: Impossible to sort, certainly untidy, and did not scale. The more ideas you capture the more likely you are [.] Reply Chris Cummings , on December 10, 2009 at 8:12 am said: Years ago, I used the Post-It Note method for capturing ideas. Theme: Digg 3 Column by WP Designer.

Open-book 150

Open-book Books Productivity Products 150

Miles Anthony Smith

MAY 2, 2018

Matt Sweetwood, branding expert, defines personal branding as: " Personal branding is the practice of people marketing themselves and their careers as brands -- the ongoing process of establishing a prescribed image or impression in the mind of others about an individual." Lastly, he's done an incredible job marketing himself.

Brand 68

Brand Examples Career Godin 68

Next Level Blog

SEPTEMBER 29, 2010

  While that statement may be true in the fictional realm, it’s definitely true in the literal realm. Over the past four years, Mad Men , with its lead character, advertising exec Don Draper, has become more and more popular as evidenced by ratings, buzz and marketing tie-ins.

Gordon 163

Gordon Executive Coaching Blog Open-book 163

Lead on Purpose

MAY 26, 2009

Seven nights at the Marriott; no third-rate Hilton and definitely no painful presentation. You guessed right: Marriott. The service agent took extra steps to make sure I was able to get the room I wanted. It was so easy! My experiences with these companies highlight the importance of having solid customer service.

Examples 113

Examples Hotels Productivity Products 113

Lead on Purpose

JULY 29, 2009

In only a few short weeks I have come to depend on its functionality for my work in product management and product marketing. You need an iPhone to look at existing (potentially competitive) apps so you can better understand your market(s) and write effective requirements that will move your product line in that direction.

Early Adopters 154

Early Adopters Productivity Products Marketing 154

N2Growth Blog

SEPTEMBER 1, 2010

It's been a while since I've looked at it, but I'll definitely stop by again soon. I'm not sure Godin's work classifies as leadership…though I do read it every day, it's more for marketing tips and deep thoughts. ronedmondson Thanks Mike! Great work… [link] davidburkus Good list.

Blog 367

Blog Leadership Follow-up Media 367

Joseph Lalonde

NOVEMBER 16, 2015

That’s probably the simplest definition of what I do. I write books and teach online courses helping other writers and creatives use online marketing to succeed. Seth Godin calls this an ethical bribe. Q1: Hey Jeff, can you tell us a little bit about yourself? Jeff Goins : I am a writer who helps other writers.

Audience 120

Audience How To Blog Long-term 120

N2Growth Blog

NOVEMBER 10, 2010

A timid or passive person is by definition not action oriented. Seth Godin calls it shipping, Mike Myatt calls it being an actionable leadership, and I will call it “mouthless [.] link] mikemyatt While you make some valid points, I'm not sure I understand the link between timidity and passivity with being action oriented.

Blog 324

Blog Learning-by-Doing CEO Strategy 324

Roundtable Talk

AUGUST 9, 2010

Other than a bizarre (and definitely sad situation for all involved), what’s the leadership takeaway for the rest of us? Jettisoned employees are finding that the hard won knowledge, skills and capabilities earned while being loyal are no longer valuable in the employment market place.

Loyalty 34

Loyalty Godin Blog Learning-by-Doing 34

N2Growth Blog

JUNE 11, 2010

Become a part of them as opposed to a vendor to them …This is a difficult concept for old-school marketers to get their arms around, but a critical one nonetheless. Whether we are progressing towards as Seth Godin says &# Tribes&# ? Social Media is definitely a catalyst for impassioning constituencies.

Media 357

Media Influence Blog Real Estate 357

Harvard Business Review

JULY 23, 2013

One solution to this tension is to pursue what we call glocal advertising strategy — locally adapting a universally embraced core idea that will resonate in any market anywhere in the world.". The key question for global brands is, "How can marketers pull it off consistently?". Advertising Marketing'

Brand 8

Brand Globalization Advertising Storytelling 8

Harvard Business Review

MAY 13, 2015

Brand marketers must demand change from their own media-buying ecosystem. To better understand the long-term branding assets they can create through their marketing efforts, brands will need to shift their metrics of success to focus on aggregate reach, engaged reach, time spent, and true “followership” (or even subscribers).

Brand 8

Brand Disintermediation Media Metrics 8