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Why is it so darn easy to say NO?

Women on Business

Happy clients that go wild about you because of the surprising way you serve their needs. Yes, I will talk to my manager and see if we can do that for you.” How about, “YES, I can do some hard work for you even though it would be easier for me to just say no.” The result? Related posts: Are Your Client Delight Efforts Misplaced?

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Cast the Net Wide – Make the Most of Your Promotional Time and.

Women on Business

Develop those contacts as a ladder to reach higher, but more challenging, prospects. Test business development, starting with advice from your banker, accountant, and lawyer. Evaluate organizations online: their mission, major products/markets, history, and biographies of key participants. Mine your backyard.

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The Persuasive Pressure of Peer Rankings

Harvard Business Review

Companies such as Opower and My Energy have developed these data systems, and they can now point to studies that show the combination of data and social pressure reduces home energy use. Putnam Investments has developed a “How Do I Compare?” Innovation Marketing' feature for its 401K clients. Finally, make the data actionable.

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Win 2 Tickets to PLAY DEAD in NYC

Women on Business

Reviews: “This wild, wicked show is not just a screamfest; it’s a good piece of theater!” - The New York Times “Funny, furious and wholly enthralling!” - Wall Street Journal “Teller has filled Play Dead with elaborate illusions and effects including a slam-bang finale!”

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What Initial Coin Offerings Are, and Why VC Firms Care

Harvard Business Review

Then, via price dynamics determined by market supply and demand, the value is settled on by the network of participants, rather than by a central authority or government. ICOs are the Wild West of financing — they sit in a grey zone where the U.S. Insight Center. Business in the Era of Blockchain.