Harvard Business Review

DECEMBER 20, 2010

Its appearance marks a markets' phase transition from early adopters to mega-profits. In 1986, Lotus Development Corporation announced the latest version of its (at the time) wildly popular 1-2-3 spreadsheet, one that now sported a spiffy new "undo" feature. Because early adopters are used to products that break.

Early Adopters 14

Early Adopters Norton Wilde Software 14

Harvard Business Review

MAY 28, 2014

Firms like Deloitte have predicted robust consumer demand for smart glasses, with global adoption reaching “tens of millions by 2016 and surpassing 100 million by 2020.” That suggests that they may be trying to persuade firms to buy the device and develop applications for it. Many students voted for the first scenario.

Strategy 8

Strategy Early Adopters Innovation Proposal 8

Harvard Business Review

MAY 16, 2013

For millennia people have run by feel, an "art of combining our breath and mind and muscles into fluid self-propulsion over wild terrain," says Christopher McDougall in his anthropological study of the topic. But they will be used for "softer" disciplines too, like innovation and creativity. That''s a great number.

Taylorism 8

Taylorism Taylor Wireless Early Adopters 8