Harvard Business Review

DECEMBER 20, 2010

Its appearance marks a markets' phase transition from early adopters to mega-profits. Because early adopters are used to products that break. They mostly don't care about being able to step back from the brink — that's the price they pay for being early adopters. The feature? It was a big deal.

Early Adopters 14

Early Adopters Norton Wilde Software 14

Harvard Business Review

MAY 28, 2014

Firms like Deloitte have predicted robust consumer demand for smart glasses, with global adoption reaching “tens of millions by 2016 and surpassing 100 million by 2020.” It is one of the first products to launch out of Google X, the company’s research lab that aspires to “moonshot” innovations, and which is also developing a self-driving car.

Strategy 8

Strategy Early Adopters Innovation Proposal 8

Harvard Business Review

MAY 16, 2013

For millennia people have run by feel, an "art of combining our breath and mind and muscles into fluid self-propulsion over wild terrain," says Christopher McDougall in his anthropological study of the topic. But they will be used for "softer" disciplines too, like innovation and creativity. That''s a great number.

Taylorism 8

Taylorism Taylor Wireless Early Adopters 8