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Meet Your New R&D Team: Social Entrepreneurs

Harvard Business Review

This framework has the potential to reverse the typical role of CSR, currently viewed as a way to "give back" to communities that a business operates in. They developed a system to insert these messages into normal data traffic and measure the response through South Africa's National AIDS Helpline.

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To Reform Capitalism, CEOs Should Champion Structural Reforms

Harvard Business Review

They go by names like corporate social responsibility, sustainability, shareholder advocacy, social assessment and auditing, consumer action, government regulation, leadership development, ethics, realignment of incentives , attracting long-term investors , creating shared value , and more. They can invest in for-benefit enterprises.

CEO 11
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Building a Software Start-Up Inside GE

Harvard Business Review

Key selection criteria included experience in innovative software and service (versus product) development, and an ability to manage a start-up in a very large, complex company. Bill and his team set out to develop a system that could bring all GE machines onto one efficient cloud -connected platform. Bill Ruh was selected in 2011.