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Competitive Advantage from the Bottom of the Pyramid

LDRLB

In a world where global competition is absolute, companies are looking at new ways to gain sustained competitive advantages. Global firms have employed blue ocean strategies to cater their services and offerings to the BoP (Bottom of Pyramid). You can find him at [link].]. Brazil’s economic classes are divided into A.B,

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CMI Hong Kong: updates from the board

Chartered Management Institute

Mellisa Patrick CMgr MCMI, CMI’s programme development manager, attended the event to engage with potential new partners, including universities, colleges, and technical and vocational education and training (TVET) providers. The Forum took place on 25 November at one of Hong Kong’s latest iconic venues – the Hong Kong Palace Museum.

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The $2,000 Car

Harvard Business Review

Increasingly, Western companies are developing products in countries like China and India, and then distributing them globally. For example, GE developed an ultra-low-cost ultrasound for rural China which is now marketed in over 100 countries. and which they now sell in Europe and the U.S. The future is far from home.

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3 Ways Social Entrepreneurs Can Solve Their Talent Problem

Harvard Business Review

Lack of early-stage capital remains a top challenge to the industry’s growth, according to last month’s Global Impact Investor Network survey of 158 impact investors. Just as entrepreneurs of all kinds need to anticipate consumer trends and product development, they also need to stay ahead of their hiring needs.

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Great Advertising Is Both Local and Global

Harvard Business Review

With increasing heterogeneity in every market and global exposure just one tweet away, all brands, even local ones, must begin to think globally or suffer the consequences. By getting the glocal model right, Johnnie Walker reversed a continuing decline and more than doubled its global business in ten years.

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P&G Innovates on Razor-Thin Margins

Harvard Business Review

But that is not the story in developing markets, where these top-of-the-line products don't fare nearly as well. The fact that Gillette's global products failed to address billions of emerging markets' low-income consumers wasn't seen as a major problem at Gillette, so long as growth in its core markets was robust.