HR Digest

JANUARY 18, 2023

According to a study by the Direct Marketing Association, email newsletters have an average ROI of $38 for every $1 spent. According to a study by the Society for Human Resource Management, regular internal communication is one of the top drivers of employee engagement.

Newsletter 64

Newsletter Team How To Creativity 64

Women on Business

JANUARY 17, 2011

How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test. The same idea works for e-marketing. Are they using email blasts, social networking, relationships with key bloggers?

Marketing 162

Marketing Press Release Direct Marketing Discount 162

Strategy Driven

AUGUST 3, 2012

This review is the basis for most elements that will appear in a strategic plan, including the organization’s strengths, weaknesses, opportunities, threats, actions, challenges, teamwork, change management, commitment, future trends and external forces. There seems to be a need to change the direction of the organization.

Review 57

Review Company Strategic Planning Industry 57

Strategy Driven

MAY 6, 2011

It may be: human resources, organizational development, training, technology, sales, marketing, advertising, public relations, coaching or financial management. There seems to be a need to change the direction of the organization. Management of the organization seems tired or complacent.

Strategic Planning 84

Strategic Planning Advertising Consultative Planning 84