Craft an Attention-Grabbing Message
Harvard Business Review
DECEMBER 29, 2011
And venture capitalist John Doerr, who has invested in green technology, likes to say, "We can bail out the economy — we cannot bail out the environment."
Harvard Business Review
DECEMBER 29, 2011
And venture capitalist John Doerr, who has invested in green technology, likes to say, "We can bail out the economy — we cannot bail out the environment."
The Horizons Tracker
NOVEMBER 23, 2020
Earlier this year I wrote about the 5th edition of the Technology at Work report from Oxford University and Citi, which found that over half of the U.S. This has been driven in large part by the malaise of city center environments that have become ghost towns without the lifeblood of workers that sustain them.
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Harvard Business Review
MAY 24, 2016
With the rise of new technologies like the internet and mobile, there are additional critical junctures for increasing the buying likelihood, including at the research stage. Retailers like Nordstrom, REI, and Anthropologie have customized package tracking experiences that provide visibility into the delivery.
Harvard Business Review
JUNE 23, 2014
Backcountry.com and Zappos, for example, are excellent online retailers, but they haven’t displaced REI or the local shoe store, because people value that hands-on expertise. Especially when the purchase is something we really care about, we’re willing to pay extra for a trusted advisor helping us make the right choice.
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