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3 Things Healthcare Organizations Do Differently When It Comes to Advertising

Strategy Driven

Therefore, marketing aims to sensitize the public on the importance of good health and excellent health care. In conventional marketing, consumers get a product or service in exchange for their money. However, in health care, consumers get a service, such as laboratory tests, in exchange for their time and effort.

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Mackert and Garfield Named to Board of Examiners for 2015 Malcolm Baldrige National Quality Award

Six Disciplines

Mackert also serves as a judge for the American Health Care Association, and has written Baldrige case studies used to train examiners at the national and state levels. Senate Productivity and Quality Award (SPQA), the state-level Baldrige program for Virginia and the District of Columbia.

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Connecting with Patients

Michael Lee Stallard

I’ve previously written that connection is critical to health care and cited the examples of Dr. Herb Pardes at New York-Presbyterian and my own observations during my wife Katie’s battles with breast and advanced ovarian cancer. Katie is cancer free today. Military Gamification in Everything? why is everyone smiling?

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Task Shifting Could Help Lower Costs in U.S. Health Care

Harvard Business Review

The task shifting logic also applies to health care. health care. Through a process we’ve termed “reverse innovation” these practices can be brought to other countries, including the United States, where health care costs are out of control. They are 4-6 times as productive as U.S.

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The Costs of Racial Disparities in Health Care

Harvard Business Review

Leaders in government, business, and health care must address these persistent disparities at the national, state, and local levels, as both an ethical and an economic imperative. Promote a diverse health care workforce. Deliver patient-centered care. years in 1970 to 3.8

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Strategic Planning Alternatives: Mission Discernment

LDRLB

Do we invest in this new service/product? Mission Discernment: A preventative ethics strategy for leaders in Catholic health care organizations. Rather, it is for organization-altering decisions such as: Do we expand into this market? Do we lay-off part of our workforce? Do we bribe our way into this country or not?

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Strategic Planning Alternatives: Mission Discernment

LDRLB

Do we invest in this new service/product? Mission Discernment: A preventative ethics strategy for leaders in Catholic health care organizations. Rather, it is for organization-altering decisions such as: Do we expand into this market? Do we lay-off part of our workforce? Do we bribe our way into this country or not?