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Competitive Advantage from the Bottom of the Pyramid

LDRLB

There are some excellent business & corporate strategy examples of companies implementing the BoP model. LG also restructured its organization by promoting locally which further endeared the brand. Glocalization” of products has made LG successful where other South Asian companies have struggled.

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CMI Hong Kong: updates from the board

Chartered Management Institute

Other key events we hosted included an in-person networking event with the HKU SPACE GMBA students and alumni, and four webinars on different topics: “Future Leadership in the Fourth Industrial Revolution”, “Deep Dives into STEM and Finance” as well as “Skills for New Employment Landscape” with the UNESCO HK Glocal Peace Centre.

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3 Ways Social Entrepreneurs Can Solve Their Talent Problem

Harvard Business Review

That social entrepreneurs can make a difference is not in question ( here are dozens of examples). Instead, they have to build on their own strengths, selling candidates on the complete employee value proposition — especially the mission and vision for the organization. But there is plenty of potential left to unlock.

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The $2,000 Car

Harvard Business Review

For example, GE developed an ultra-low-cost ultrasound for rural China which is now marketed in over 100 countries. Other companies still subscribe to a "glocalization" strategy of adapting their Western products to meet local needs, and will have to step up their game to get more from their innovation efforts. Phase 2: Glocalization.

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Great Advertising Is Both Local and Global

Harvard Business Review

There are many examples of global advertising concepts getting lost in translation, but today the stakes are higher than ever; a poorly conceived ad in one market can damage the entire brand. By getting the glocal model right, Johnnie Walker reversed a continuing decline and more than doubled its global business in ten years.