LDRLB

SEPTEMBER 12, 2013

LG also restructured its organization by promoting locally which further endeared the brand. Glocalization” of products has made LG successful where other South Asian companies have struggled. Another crucial facet of LG’s strategy was the launch of repair vans to remote areas & favelas with electricity generation capabilities.

Competitive Advantage 154

Competitive Advantage Prahalad Blue Ocean Strategy Glocalization 154

Chartered Management Institute

NOVEMBER 15, 2023

Other key events we hosted included an in-person networking event with the HKU SPACE GMBA students and alumni, and four webinars on different topics: “Future Leadership in the Fourth Industrial Revolution”, “Deep Dives into STEM and Finance” as well as “Skills for New Employment Landscape” with the UNESCO HK Glocal Peace Centre.

Webinar 98

Webinar Education Conference Industry 98

Harvard Business Review

JUNE 29, 2016

Instead, they have to build on their own strengths, selling candidates on the complete employee value proposition — especially the mission and vision for the organization. They are best equipped to find the right people to translate their vision into a successful organization. “It’s so important,” he says.

Entrepreneur 15

Entrepreneur Glocalization Survey McKinsey 15

Harvard Business Review

MARCH 12, 2012

Other companies still subscribe to a "glocalization" strategy of adapting their Western products to meet local needs, and will have to step up their game to get more from their innovation efforts. Phase 2: Glocalization. Innovation happened at home, and then the new offerings were distributed everywhere.

Glocalization 11

Glocalization Mass Marketing P&L Globalization 11

Harvard Business Review

JANUARY 19, 2012

Both parties are to this extent "glocal" — global and local. We used to live in hierarchically organized places. Yes, both are listening to national and international communities of taste and practice. But now being locally responsive matters just as much and sometimes more. The local trend is evident across American culture.

Trends 13

Trends Glocalization Advertising Godin 13

Harvard Business Review

MARCH 29, 2013

One solution to this tension is to pursue what we call glocal advertising strategy — locally adapting a universally embraced core idea that will resonate in any market anywhere in the world. By getting the glocal model right, Johnnie Walker reversed a continuing decline and more than doubled its global business in ten years.

Advertising 8

Advertising Glocalization Globalization Brand 8