Harvard Business Review

APRIL 30, 2014

Google offers a good example with its wide-open (and sometimes chaotic) weekly “TGIF” sessions: all employees are invited to submit questions to the company’s top executives, and the ones voted up by the rest of the company — often the toughest, most controversial questions — are then fielded on the spot by the bosses.

Company 11

Company Ries Christensen Innovation 11

Harvard Business Review

MAY 9, 2016

Al Ries and Jack Trout capture the essence of this model in their classic book Positioning: The Battle for Your Mind. For example, in the hospitality industry most brands operate with the roles of host/guest. For example, Lyft passengers are encouraged to “sit up front” as if they were getting a ride from a friend.

Brand 8

Brand Airlines Health Care Trout 8

Harvard Business Review

MARCH 21, 2011

To illustrate, consider the most straightforward example: Wall Street megabanks were propped up and lavishly resurrected, and your grandkids will likely still be paying the price — because they were too big to fail. Pepsi's taking baby steps, by, for example, embracing water positivity.

Hypercompetition 15

Hypercompetition Ries Definition Bottom-up 15

Harvard Business Review

MAY 13, 2014

For example, GE incubated an energy storage company (“ Durathon ”), which has gone from the lab to a $100 million business in five years. As I described in a previous post , GE is working with Eric Ries, a Silicon Valley entrepreneur and author recognized for pioneering the Lean Startup movement.

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Six Sigma Incubator Payback Period Ries 8

Harvard Business Review

FEBRUARY 4, 2013

A compelling example of this in the business world is Lit Motors. Following Eric Ries' Lean Start-up methodology, instead of going out and raising VC money to manufacture a new electric automobile, Daniel Kim funded his start-up through pre-orders. A beautiful example of this is Ave Maria composed by Charles Gounod.

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Constraint Innovation Ries Resources 10

Harvard Business Review

NOVEMBER 22, 2012

One minute, you've never heard of Eric Ries , and the next he's on the cover of Inc. One famous example is the Beatles in Hamburg, where they tested themselves by playing to different crowds every night for up to eight hours at a stretch. Other times, the explosion onto the scene is fast and furious.

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Reputation Case Study Ries Kotter 8

Harvard Business Review

JULY 16, 2013

For example, the now ubiquitous and much beloved Fiat 500 was first unveiled by Sergio Marchionne, no stranger to showmanship, at the Geneva Motorshow in 2004 following the buzz generated by the 2001 re-launch of the Mini-Cooper by BMW. Here is an example of the sort of visual audit that usually turns heads with executives.

Leadership 10

Leadership Ries CEO Productivity 10

Harvard Business Review

OCTOBER 1, 2012

This might seem like a far-fetched example, but this type of failure happens more often than you'd think. Over the past few years, Eric Ries ' lean start-up movement has gained meaningful traction in the entrepreneurial community. After all, they'd been given all their widgets for free. Test to learn.

Innovation 15

Innovation Company ROI Disruptive Innovation 15

Harvard Business Review

MAY 21, 2012

One does not have to look any further than Al Ries and Jack Trout's bestseller, Positioning: The Battle for Your Mind. It is the clearest example of the metaphor, marketing is war. I'm really not to blame for viewing marketing as war. Society is to blame; that is, marketing society. We capture or defend market share.

Marketing 12

Marketing Trout Ries Brand 12

Harvard Business Review

NOVEMBER 7, 2018

For example, Sia is a decentralized storage platform on the blockchain, leveraging underutilized hard drive capacity around the world. For example, Ethereum’s original crowdsale in the summer of 2014 raised $18 million. For example: Complete a few rounds of more traditional staged equity financings in advance of an ICO.

Cost 8

Cost Decentralization Finance Entrepreneur 8

Harvard Business Review

MAY 30, 2013

In 2010, one of us was sitting in a room at the Harvard Business School with Eric Ries and a number of budding entrepreneurs. To us, there are few better examples at demonstrating the power of the Lean Startup. One of these young entrepreneurs in particular stood out. It''s not about price, or code, or agile development.

Company 9

Company Ries Maturity Innovation 9

Harvard Business Review

AUGUST 28, 2013

But the opposite can be true, too: for instance, Sarah Milstein and Eric Ries designed the 2013 Lean Startup Conference with the intention of inclusion. One of my favorite stories about this is a relatively unknown historical example. Recognizing that you have a bias allows you to design processes that correct for it.

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Ries Conference Diversity Power 10

Harvard Business Review

FEBRUARY 13, 2017

In an effort to understand those failed innovations (perfume from the people who make cheap plastic pens and vegetable-flavored Jello are some examples they cite), they saw a few patterns: “Untested assumptions, taken as facts. For example, I wouldn’t want to build a $2 billion semiconductor plant with DDP,” she says.

Planning 9

Planning Benchmarking Project Competitive Advantage 9

Harvard Business Review

MARCH 23, 2012

For example, I'm sure that most innovation practitioners wouldn't put baseball researcher Bill James on their list, but his mission to find patterns, develop theories, and overturn orthodoxy has greatly influenced my own thinking. Are the ideas presented in a way that a practitioner can put them to work immediately? Peter Sims.

Innovation 15

Innovation Ries Mauborgne Open-book 15

Harvard Business Review

MAY 30, 2018

You’re probably familiar with the “minimum viable product” of Eric Ries’ Lean Start-Up fame; but here I’m talking about the acronymically identical “minimum viable pilot.” For example, one startnership pilot successfully got a business unit to write a simple but powerful analytic through its API.

KPI 9

KPI Innovation Ries Banking 9

Harvard Business Review

MAY 25, 2012

The widespread adoption of Eric Ries 's work beyond Silicon Valley has been a godsend for innovators. At IDEO, we frequently refer to Ries's work to help clients understand approaches to innovation, and believe that we have identified a few helpful best practices that build on the approach defined in The Lean Startup.

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Ries Business Model Entrepreneur Agility 16

Harvard Business Review

NOVEMBER 13, 2017

Satya Nadella of Microsoft is a great example of a refounder. For example, in the 1980s a standard TAM view of cell phones would have suggested a modest market consisting of mainly lawyers, business leaders, and doctors — after all, they were the demographic using the first generation of phones.

CEO 8

CEO Consensus Management Metrics 8

Harvard Business Review

MAY 21, 2015

For example, a group needs both expertise in relevant subjects and fresh eyes that can see beyond the established ways of doing things. The Myers-Briggs Type Indicator, for example, divides thinking preferences into four categories: Extroverted or introverted. For example: What was your best team experience? Add to Cart.

Diversity 8

Diversity Ries Creativity Groupthink 8

Harvard Business Review

JANUARY 23, 2014

Since 2012, I’ve co-hosted The Lean Startup Conference with Eric Ries. By way of example, Eric and I are both white, and we have successfully drawn dozens of people of color to give excellent talks at our conferences. For conference hosts, however, past performance need not be an indicator of future results. Be deeply transparent.

Conference 11

Conference Stage-Gate Proposal Ries 11

Harvard Business Review

APRIL 27, 2015

.); differ­ent risk cate­go­ries (incremental improvements versus speculative ventures); and differ­ent time horizons. Recently, for example, Whirl­pool’s Chairman and CEO, Jeff Fettig, set a goal for the company to double the value of its innovation pipeline over the next two years.

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Innovation Company Engineering Supply Chain 8