Finance Goal Metrics Wilde 
N2Growth Blog
JANUARY 16, 2011
While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric. It is simply a more intelligent approach to consistently manage brand exposure than it is to let your brand run wild and then attempt to triage overexposure.
Harvard Business Review
SEPTEMBER 22, 2011
More and more companies are tying incentive pay to customer metrics. Pep Boys, a US auto parts store chain, reports in its proxy statement that customer metrics are now an important part of its executive compensation system. Truly reliable feedback and metrics. Your CFO and finance team can take a leadership role here.
Expert insights. Personalized for you.
325 
Let's personalize your content