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People Do Business With You…But Why?

Women on Business

According to author and thought leader Simon Sinek, people buy the “why.” In this TED video , Sinek explains what he believes to be the reason for Apple’s constant innovations and their repeated successes. By Maribeth Kuzmeski Why do people do business with you? Is it because of WHAT you do or is it because of WHY you do it?

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CMI Highlights

Chartered Management Institute

How can AI and future technology aid, rather than impair, inclusion? Kind regards, Ian 22 March Dear all, First, some breaking news: the winner of CMI's Management Book of the Year 2022 competition is… The Power of Difference: Where the Complexities of Diversity and Inclusion Meet Practical Solutions by Simon Fanshawe ( Kogan Page ).

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The Silent Killer of New Products: Lazy Pricing

Harvard Business Review

This new (and alarming) data comes from pricing consulting giant Simon-Kucher & Partners, which conducts its survey every other year with the Professional Pricing Society, a professional association. HBR: Is new products’ high rate of failure really a pricing problem, or does it reflect a more fundamental innovation problem?

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India's Decade of Collaboration

Harvard Business Review

On recent visits to India, we have found that "innovation" is the buzzword on everybody's lips. President Pratibha Patil has even declared 2010-2020 as India's " Decade of Innovation." Biocon is one Indian company that is adapting well to this new global reality by embracing a polycentric innovation model.

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