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How To Really Measure a Company's Innovation Prowess

Harvard Business Review

Last year , number crunchers at Forbes found that Salesforce.com is the company with the highest "Innovation Premium" baked into its stock price. MIT Technology Review didn't pick a winner, but on its recent list of top 50 "disruptors," the magazine mixed stalwarts such as General Electric and IBM with up-and-comers, Square and Coursera.

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I Got My Strategy from Greenpeace

Harvard Business Review

But there our story deviates from the norm because our turnaround wasn't based on cost control, financial leverage, or manufacturing efficiencies. We have, for example, developed a technology to take used carpet material back and separate the bitumen backing from the yarn and sell it to the road and roofing industries.

article thumbnail

How To Really Measure a Company's Innovation Prowess

Harvard Business Review

Last year , number crunchers at Forbes found that Salesforce.com is the company with the highest "Innovation Premium" baked into its stock price. MIT Technology Review didn't pick a winner, but on its recent list of top 50 "disruptors," the magazine mixed stalwarts such as General Electric and IBM with up-and-comers, Square and Coursera.