First-mover Advantage Marketing Trends Venture Capitalist 
Harvard Business Review
AUGUST 27, 2018
stock exchanges has declined by almost 50% from its peak in 1996, despite dramatic increase in aggregate market capitalization. Many conjectures have been offered to explain this controversial trend. This trend, we claim, is the single largest cause for decline in listed firms.
Harvard Business Review
JANUARY 25, 2011
LivingSocial is not the first to create a compelling coupon offer. That honor goes to the market leader, Groupon. Now, thousands of companies are jumping on the latest trend trying to generate buzz for their products. million units sold in a single day ). At least that is the conventional wisdom.
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