Goal Human Resources Innovation Marketing Strategy 
Strategy Driven
SEPTEMBER 24, 2021
If your goal is to grow a small company or start-up, better start bolstering the business from within before adding new locations. Branding is an integral part of your business strategy and helps your staff stay focused on the company goals. To address these concerns, you need a robust and able Human Resource department.
Marshall Goldsmith
FEBRUARY 8, 2018
Co-founder of Rose Park Advisors—Disruptive Innovation Fund. A leading thinker on strategy and breakthrough innovation. Telisa Yancy – Chief Marketing Officer at American Family Insurance. Formerly a leader in the automotive, retail, restaurant, media innovation and consulting industries. ’ Game.
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In the CEO Afterlife
APRIL 5, 2016
Companies say they want to be customer-centric, to be innovative, to produce outstanding products and services, to be environmentally responsible, to be socially responsible, and so on. For Wegman’s Food Markets, it’s all about caring, high standards, making a difference, respect, and empowerment. Matters of Teamwork.
Harvard Business Review
JANUARY 12, 2011
Most leaders are interested in growing their businesses through innovation, but it's risky business: most innovation efforts fail. After years of helping to make innovation happen as chief communications officer at Steelcase and as a consultant, I have a point of view that I'm willing to bet on. Don't lose sight of the horizon.
In the CEO Afterlife
MARCH 19, 2012
Complexity, changing markets and shareholder pressures will escalate. To meet growth goals, companies will have to sell more to the same customers and find a heap of new customers in foreign lands; China will be opportunity number one. You are likely thinking they are already time-starved.
In the CEO Afterlife
MARCH 18, 2015
The outcome of ‘doing less better’ in market scope has been stellar; past five years sales have doubled and earnings have tripled. With 60% of annual sales coming from innovative new products, it is clear that LEGO has not been idle. Their goal is to make accounting, simple. Doing less better’ doesn’t mean doing less work.
In the CEO Afterlife
MARCH 3, 2014
Bold Innovation. The bolder you are in the search for innovation, the more likely you are to unearth the big idea. I’ll compare this to the “fire, ready, aim” approach of innovation. You’ll never find a breakthrough idea for your business if your goal is to increase sales by 4 or 5%. Bold Visions.
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