In the CEO Afterlife
APRIL 24, 2017
Do Less Better practitioners are fanatical about focus and de-complexity; herein lies the secret of their success. What’s left in apparel and sporting goods is a good strategic fit with Nike’s operations. Specialists beat generalists, but generalists who embrace and practice focus can be wildly successful. 1 Big Idea .
In the CEO Afterlife
APRIL 23, 2012
There is no doubt in my mind that my ferocious competitive spirit is responsible for my success in corporate life. For most of my career, I operated within intensely competitive arenas where fractions of market share points were worth millions of dollars. Clearly define your goals. In business, your competitor is the enemy.
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In the CEO Afterlife
JANUARY 14, 2012
From 1837 to the present, P&G people have been the company’s sustainable success factor. Once taken, they co-operatively move forward toward the common goal. I could talk about their brands, their global clout, their sales growth or their stock market value. They have the ability to disagree and freely do so.
In the CEO Afterlife
MARCH 19, 2012
Last week I identified the successful 21 st century CEO as someone who is constantly thinking about the future. At this point I will gaze into my crystal ball and prophesize the environments in which 21 st century CEOs will operate, a decade from now. Business will be more complex. Computers were supposed to make things easier for us.
In the CEO Afterlife
AUGUST 29, 2011
Strategy is a plan of action designed to achieve a defined goal. So are goals. billion in sales) provides huge economies of scale throughout the operation, especially in production, fixed overheads, distribution and marketing. I’ve seen plenty of examples where giants are successful in spite of themselves.
In the CEO Afterlife
MARCH 18, 2015
Their goal is to make accounting, simple. This vision establishes the principles for running a simple operation. Intuit is successful because they bring their ‘do less better’ cultural ethic to their customers. Intuit develops financial and tax preparation software for small business, accountants and the general public.
In the CEO Afterlife
JUNE 19, 2011
Encouraged by parents who suffered the hardships of a world war, we worked hard to do better, to make a success of ourselves. We operate by the mantra of “use it or you lose it.” To marketers, I say this: Go ahead, make a boomer’s day by helping us fulfill our lifestyle goals. So, making money became our modus operandi.
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