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Do People Really Want Smarter Toothbrushes?

Harvard Business Review

Decades ago, Harvard professor Theodore Levitt popularized the rationale behind why people buy quarter-inch drill bits: “People don’t want quarter-inch bits. And despite all of the amazing benefits, a large number of Disney visitors have expressed strong resistance to being tracked. Design Innovation Product development'

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Healthy Habits Of Successful Leaders – An Expert Roundup

Joseph Lalonde

Hiring my trainer made all the difference, and pretty soon I was reaping the rewards of resistance training again. Michael Levitt, CEO of BreakfastLeadership.com. is a Senior Consultant with NextMove and Partner at Innovation Partners International and author of Conversations Worth Having. Healthy Habits Of Successful Leaders.

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When Do Regulators Become More Important than Customers?

Harvard Business Review

While working with a huge Russian hydrocarbon company in Texas last year, our innovation conversation quickly zeroed in on customers. The innovation roadmap was hauled out and reviewed less in the spotlight of global opportunities than the cold reflection of domestic politics. The unhappy innovation inference? No one disagreed.