Harvard Business Review

AUGUST 21, 2014

When I argue that e-commerce isn’t likely to destroy innovative omnichannel retailers , I typically receive passionate responses. Price comparisons are always tricky: they are complicated by the basket of items selected, how promotions and coupons are treated, the handling of loyalty program rebates, and many other variables.

Retail 8

Retail Price Forrester Merchandising 8

Harvard Business Review

MARCH 27, 2013

Before that, he was the VP of merchandising for Target (or "Tar-jay"). And indeed he had a very innovative strategy for J. On the other hand, Warby Parker used the need to search for information about their product — eye glasses — as a strategy to build loyalty.

Retail 11

Retail Price Merchandising CFO 11

Harvard Business Review

JANUARY 27, 2017

The bad news: Petabytes of new data and algorithmic innovation assure that “autonomy creep” will relentlessly challenge human oversight from within. At one American retailer, an autonomous ensemble of algorithms replaced the entire merchandising department. Their loyalty and accountability belongs to top management.

Outsourcing 8

Outsourcing Software CAPEX Competitive Advantage 8

Harvard Business Review

DECEMBER 18, 2017

With over 500 million dedicated fans, it also happens to be one of the most innovative franchises when it comes to fan engagement. “NASCAR is unique for the loyalty of its fans and the way that the entire sport comes together once a week,” says Nick Franza, Manager, Technology Integration and Development at NASCAR.

Sports 8

Sports Brand Content Industry 8

Harvard Business Review

MARCH 12, 2014

After analyzing traffic flows in their stores, a big box retailer realized that less than 10% of customers visiting their shoe department engaged with the self-service wall display where merchandise was stacked. The culprit turned out to be a series of benches placed in front of the wall, limiting customer access.

Retail 9

Retail Customer Intimacy Apparel Wireless 9

Harvard Business Review

JANUARY 29, 2014

But how should sophisticated marketers and merchandisers use them? Campaigns, promotions and loyalty programs targeting women and gay males seem obvious. to innovatively, cost-effectively and profitably segment/discriminate their customers and clients. Customers Innovation Technology'

Merchandising 11

Merchandising Media Price Cost 11

Harvard Business Review

JUNE 26, 2017

As the industry moved toward an emphasis on customer service and merchandising, the company fell behind, because its employees were focused more on increasing inventory turns and sales per square foot. For example, at a grocery store chain I worked with, employees were steeped in an operations culture that valued efficiency and productivity.

Brand 8

Brand Company Operations Merchandising 8

Harvard Business Review

JANUARY 27, 2012

Like Bag Borrow or Steal (another rental player), RTR enables time-sharing of merchandise. Yoox wins loyalty as a result. Access over Purchase: Rent The Runway makes couture fashion available to shoppers who lack deep pockets to buy couture. Talk about the democratization of high fashion.

Retail 15

Retail Fashion Merchandising Apparel 15