N2Growth Blog

SEPTEMBER 28, 2020

In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

Human Resources 469

Human Resources Globalization Resources Diversity 469

Joseph Lalonde

JANUARY 9, 2015

Truman is known for a great quote about leadership. Today, I want to share with you the books that impacted my life and a leadership lesson I took away from each book. YouTility: Why Smart Marketing Is About Help Not Hype by Jay Baer – Bear wrote an amazing book on why helping is the new marketing. Are you ready?

Books 120

Books Learning-by-Doing Wilde Self-aware 120

Strategy Driven

DECEMBER 6, 2010

…And the Clients Went Wild! : And the Clients Went Wild! gives you the tools to take an eclectic approach to your marketing, and pick the best, most wildly successful marketing methods – traditional, online, or both — to win at achieving your marketing goals. Do what works!

Wilde 50

Wilde Real Estate Discount Advertising 50

Coaching Tip

SEPTEMBER 10, 2011

Persuasion is pulling the rope and positional leadership is pushing the rope. Passion is not yelling or being wild; it is simply caring deeply. That means that leadership is a means to an end--the mission it serves is the end. Your Leadership Checklist. Seven Principles of Marketing. Have economic value.

Mission Statement 135

Mission Statement Goal Energy Wilde 135

Harvard Business Review

AUGUST 2, 2013

But there is another leadership role that has arisen in many organizations in recent years: the Chief Digital Officer (CDO). One company had three simultaneous mobile marketing initiatives, conducted by different groups, using different tools and vendors. The CDO''s job is to turn the digital cacophony into a symphony.

CIO 8

CIO Technology Apparel Information Technology 8

Strategy Driven

DECEMBER 2, 2011

The longer they network, the better they get at niche marketing. They came out unfulfilled because they didn’t really have clear objectives going in. Inevitably, when high-level forums are organized, the juniors, mid-managers and self-marketers infiltrate and take over… which chases us away. Social Networkers.

Committee 52

Committee Learning-by-Doing Consultative Budgeting 52

Harvard Business Review

NOVEMBER 24, 2010

Most of us spend most of our time chasing the immediate reward, the short-run "objective," the near-term "goal — in short, the expedient and the convenient. Cross-functionalizing the marketing mix to drive incremental revenue generation opportunities" isnt reflection (and heaven knows few breakthroughs ever lie down that path ).

Short-term 15

Short-term Guidelines Mass Marketing Telecommunications 15