Strategy Driven

JANUARY 5, 2020

The investment market dealing with precious metals has barely made the cut in terms of popularity among people, and it’s not something many people tap into, if they do hear about it, it’s mostly for either gold, silver or palladium. One such example is that of a large Swiss-based pharmaceutical company that invested around $11.3

Price 67

Price Short-term Long-term Globalization 67

Engaging Leader

APRIL 13, 2014

According to recent studies, the typical wellness or other workforce health program produces only minimal improvement in long-term employee health and health care costs. Provisions of employer-sponsored health care coverage that influence how health care services and pharmaceuticals are selected, purchased, and used.

Health Care 138

Health Care Pharmaceuticals Long-term Education 138

Strategy Driven

JUNE 22, 2018

By adapting your marketing strategy, you will be able to target new audiences for your products and services. Let’s look at the niche markets that you can tap into boost your business’s growth and profitability: Seniors. When marketing for seniors you need to pay great attention to the content that you produce, especially online.

Audience 50

Audience Niche Marketing How To Marketing Strategy 50

Harvard Business Review

SEPTEMBER 29, 2011

Not long ago, the chief executive of a global telecommunications firm shared with me his frustration that "even in a meeting with the CEO, most institutional investors seek only granular data points to plug into their models. Some large investors already have a long-term view. Take consumer goods giant Unilever.

Long-term 12

Long-term CEO Short-term Asset Management 12

Strategy Driven

JULY 13, 2011

It turned out that the unit was driving profits by raising prices and cutting marketing and advertising expenditures. Higher prices and reduced advertising created an opening for competitors to take away market share, which they did. So while profits were rising and ROIC was high, market share was declining.

ROIC 62

ROIC Balanced Scorecard Metrics McKinsey 62

N2Growth Blog

FEBRUARY 4, 2015

One of our pharmaceutical clients was recently recognized for successfully executing his company’s strategy and told us: “If I had to do it over again, I would have had the human resources organization intimately involved much sooner to ensure that our organization and people were prepared to deliver. Agile and Fast. Engineered to Win.

Process 150

Process Agility Competitive Advantage Strategy 150

Coaching Tip

AUGUST 31, 2011

For much of our nation’s history, business by and large was America’s heart and soul, focused on the long-term good. We need to create a climate in which our multi-faceted, robust and resilient American business establishment can thrive through the virtues of the free-market system, starting with deregulation.

Pharmaceuticals 90

Pharmaceuticals Uncertainty Power Long-term 90

Harvard Business Review

JULY 17, 2014

When Raja Rajamannar became CMO of MasterCard Worldwide in 2013, he moved quickly to transform how the credit card giant measures marketing. But the real power and full potential of data was not being fully realized by marketing. As an ingredient brand, Intel often struggled to link marketing to P&L impact. Inside Intel.

Finance 13

Finance Marketing P&L ROI 13

Coaching Tip

MARCH 15, 2011

Now I know this may be scant solace to an individual who’s been out of work and looking for a job a long time. Nothing has ever been able to keep it down for long, and nothing ever will, if we are patient and allow our economy the time to heal itself through the virtues of the free-market system. . Deregulation.

Pharmaceuticals 84

Pharmaceuticals Creativity Long-term Power 84

Harvard Business Review

JANUARY 15, 2016

I teach at Rutgers University in New Jersey, the epicenter for many major companies in pharmaceuticals, insurance, and banking. The companies who re-organize and adjust for today’s market realities and customer needs will win. This is an excruciating marketing environment. And yet BPV is a content marketing machine.

Industry 8

Industry Marketing Company Compliance 8

The Horizons Tracker

NOVEMBER 29, 2023

According to a study conducted by the Indiana University Kelley School of Business, diversity in terms of gender, race, and ethnicity has proven to be beneficial for companies operating in the United States. “We looked at their experiences and not just their demographic background—the more functional aspect of diversity. ” .”

Diversity 95

Diversity Innovation Biotechnology Short-term 95

Harvard Business Review

JULY 23, 2015

For years, there has been a push within the pharmaceutical industry to move “beyond the pill” — in other words, to build and deploy complementary services and solutions to diversify revenue sources. However, many beyond-the-pill efforts have sputtered or died. Regulatory environment.

Pharmaceuticals 8

Pharmaceuticals Health Care Industry Committee 8

Harvard Business Review

SEPTEMBER 23, 2014

Take the case of Janssen, the pharmaceuticals arm of Johnson & Johnson, which created a breakthrough innovative program called Immersion. As part of this effort, they discovered that the majority of employees who were advising Janssen on emerging markets had never set foot in those countries. They overcame short-term thinking.

Innovation 11

Innovation P&L Short-term Company 11

Harvard Business Review

MAY 31, 2018

A 2014 global survey of more than 600 C-suite executives and directors, conducted by the non-profit Focusing Capital for the Long Term (FCLT), reported that two-thirds of those surveyed said pressure for short-term results had increased over the previous five years. And short-term thinking since that survey has not abated.

CEO 8

CEO Short-term Long-term McKinsey 8

Harvard Business Review

JULY 8, 2016

The difference between displacement (outperforming existing market incumbents at their own game) and disruption (changing the game) is strategically important, no matter how similar the pain they cause is. Drucker Forum 2016: The Entrepreneurial Society. Displacement generally is easier to combat than disruption.

Business Model 10

Business Model Innovation Company Apparel 10

Harvard Business Review

APRIL 2, 2018

There is an abundance of high-quality comparative effectiveness data for pharmaceuticals, largely because of the drug approval process, but there’s less data on the value of other expensive investments into health, such as doctor visits and hospitalizations.

Health Care 8

Health Care Insurance Pharmaceuticals Incentives 8

Harvard Business Review

MAY 7, 2015

Here’s a conundrum: On the one hand, there’s a consensus among thoughtful business leaders that too many companies are sacrificing long-term growth on the altar of smooth, reliable short-term earnings. HBR: What got you interested in what impact short-term earnings management has on long-term performance?

Short-term 8

Short-term Henderson Long-term Metrics 8

Harvard Business Review

JANUARY 27, 2016

Much fanfare has been paid to the term “disruptive innovation” over the past few years. Christensen has even re-entered the fold clarifying what he means when he uses the term. Historically, the place we’ve looked for hints of oncoming disruptions has been in the low end of the market. Professor Clayton M.

Disruptive Innovation 8

Disruptive Innovation Innovation Short-term Long-term 8

Harvard Business Review

JULY 28, 2015

How long will recruiters spend on your résumé before deciding to toss it in the recycle bin? Avoid generic terms such as results-driven , proven track record , excellent communication skills , team player. Lead global marketing and commercial operations teams with P&Ls up to $2B.” Include years of experience.

Pharmaceuticals 8

Pharmaceuticals Retail Long-term Industry 8

Harvard Business Review

APRIL 16, 2012

As long as the CFO can stipulate that the company does not intend to repatriate the cash, it avoids the incremental tax that will be levied due to the territorial system of U.S. high technology or pharmaceutical) that are investing in projects with uncertain long-range payoffs. It can: Save Taxes. Facilitate Investments.

Company 13

Company Cost of Capital Finance Long-term 13

Harvard Business Review

APRIL 16, 2014

That is perhaps the most frequent question I’ve received since 2011 when GlaxoSmithKline changed the link between the bonus pay of our pharmaceutical sales professionals in the United States and the numbers of prescription sold for a particular medicine. Department of Justice over past sales and marketing practices to reach that conclusion.

Incentives 13

Incentives Pharmaceuticals Health Care Metrics 13

Harvard Business Review

NOVEMBER 27, 2013

Recent events have seen a rash of the departures from large corporates: Steve Ballmer from MicroSoft, Jeremy Levin from Teva Pharmaceutical, and Thorsten Heins from Blackberry. Donald Hambrick, a guru on CEOs and top teams, argues that long-tenured CEOs tend to grow “stale in the saddle”, ceasing to make adaptive changes.

CEO 13

CEO Long-term Welch Pharmaceuticals 13

Harvard Business Review

OCTOBER 6, 2016

Barbara Kellerman from Harvard, Jeffrey Pfeffer from Stanford, and numerous other experts have pointed out that the development market is filled with fads — slick behavioral models and fun, engaging tools — that don’t really move the needle. But there’s little evidence that much of this works. Insight Center.

Leadership Pipeline 12

Leadership Pipeline Leadership After Action Review Pharmaceuticals 12

Harvard Business Review

OCTOBER 26, 2017

She recommends explaining your interest in terms of your career objectives.” ” The hiring manager might assume you’ll be bored and won’t stay long. She recommends a longer-term approach. “I think she was impressed both with my confidence and my desire to be a long-term employee.”

How To 13

How To Long-term Marketing Case Study 13

Harvard Business Review

JANUARY 26, 2011

environmental, social and governance) metrics relevant to long-term sustainable corporate performance. Companies included in the ETF include major airlines, pharmaceuticals, industrials, and technology. The exchange has already established listing requirements for responsibility reporting, for example.

Long-term 14

Long-term Sample Report Pharmaceuticals 14

Harvard Business Review

OCTOBER 24, 2017

These have forced AirBnB, Tesla, and Uber to make costly concessions to their operating practices or to exit certain markets altogether. Lobbying for policy reform isn’t much of an answer, because incumbents generally have the benefit of long-term relationships with government agencies built up over many years. In the U.S.,

Licensing 9

Licensing Proposal Retail Long-term 9

Harvard Business Review

AUGUST 14, 2018

However, they have all failed in China, the world’s largest digital market. Google, for example, has succeeded in dominating many foreign markets that have radically different political systems and cultures (including Indonesia, Thailand, and Saudi Arabia). market on China. market on China.

Competitive Advantage 11

Competitive Advantage Business Model Technology Marketing 11

Harvard Business Review

SEPTEMBER 14, 2017

A less aggressive mix (say 75:25) is typical in industries such as pharmaceuticals that want salespeople to focus on customer education, and for technical sales jobs that have a large problem-solving component. a high second number) motivates salespeople to drive short-term results. Franchise sales have nothing to do with salespeople.

Motivation 8

Motivation Incentives Franchising Short-term 8

Harvard Business Review

DECEMBER 14, 2017

Is free-market magic finally bringing Amazon-style convenience, quality, and efficiency to health care? Having done all this, CVS would have to excel at the very challenging task of managing physicians and other health professionals — something that daily confounds even the most experienced, long-time, care-delivery systems.

Health Care 8

Health Care System Insurance Pharmaceuticals 8

Harvard Business Review

AUGUST 23, 2018

In addition to signaling a strong economy, a tight labor market typically improves job prospects for groups with fewer skills and less experience, including teens. But for those who might not be college-bound, it appears that fewer pathways exist to enter the labor market. Here is what we’ve found: Short-term program impacts.

Short-term 8

Short-term Participative Long-term Career 8

Harvard Business Review

NOVEMBER 30, 2017

A few outlier industries (notably pharmaceuticals, medical devices, and computers) prop up the sector’s aggregate performance; most others have experienced flat growth or outright declines in real GDP over the past two decades. Any long-term, strategic vision for making U.S. manufacturers are taking notice.

Supply Chain 8

Supply Chain McKinsey Incentives Bottom-up 8

Harvard Business Review

SEPTEMBER 26, 2011

The stock market is short-term-oriented. Furthermore, these actions are taken seemingly without regard to the consequences for the community, the employees, the survival of the company as an institution, or the creation of long-term firm value. Yes, those actions would have boosted short-term earnings. I disagree.

CEO 15

CEO Short-term Long-term Restructuring 15

Harvard Business Review

SEPTEMBER 13, 2011

But only athletic events produce clear winners and losers in the short-term — and most organizations are not actively engaged in those. Rather, we need to better understand how these numbers were achieved and what they are actually saying about a company's long-term health.

Short-term 14

Short-term Pharmaceuticals Long-term Maturity 14

Harvard Business Review

JULY 16, 2013

Consider the pharmaceutical industry, the focus of a recent global survey my colleagues and I conducted. We asked nearly 200 life sciences executives about long-term trends that posed fundamental threats to their businesses and how management was dealing with them. Only, it''s not at all funny.

Industry 8

Industry Pharmaceuticals Disruptive Innovation Strategic Planning 8

Harvard Business Review

JUNE 29, 2015

If you ask someone who works in finance (as I had to) about PE and innovation, he or she will likely tell you that PE sponsors aren’t looking for the next big thing—they’re looking for companies that are dominant in a market, aren’t risky, and have a predictable and steady stream of cash to pay back debt.

LBO 8

LBO Innovation Sample Short-term 8

Harvard Business Review

JULY 7, 2011

Roger, a vice president of sales and marketing in the pharmaceutical industry, was one such Pleaser. He reached out for coaching when one of his reporting senior marketing staff members was grabbing credit for other people's work and undermining his department's efforts.

Rogers 14

Rogers Morale Long-term Pharmaceuticals 14

Harvard Business Review

NOVEMBER 8, 2017

With expanding middle classes demanding more-comprehensive care, governments of these emerging markets are under pressure to invest as chronic disease rates — particularly those related to Western lifestyles — dramatically increase and the average age of their once-young populations begins to rise. Insight Center.

Health Care 8

Health Care Tourism Pharmaceuticals Cost 8