Remove Management Remove Marketing Remove Retail Remove Tactics
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Change: Driving Transformation in Modern Organizations

Rich Gee Group

This discourse ventures into the heart of adept change management, spotlighting four pivotal realms that form the cornerstone of any triumphant metamorphosis. Illustration: Picture a classic brick-and-mortar retail outfit pivoting towards the digital marketplace.

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The Role of Personalization in Consumer Engagement

Strategy Driven

Why Personalization Matters Increased Relevance: Personalized marketing makes consumers feel understood. eCommerce: Online retailers like Amazon use past browsing and purchase history to suggest new products tailored to each customer’s preferences. It assures them that their personal information is managed with respect and care.

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How to Run a Retail Store That Outsells the Competition

Strategy Driven

If you own a retail business and you aren’t satisfied with just being part of the bunch, then you’re probably looking for some tips to go about out-selling the competition and really carving your mark in the industry. Most retailers are facing pretty strong competition these days, so the idea of outselling them all can be rather intimidating.

Retail 57
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The Most Overused Word in Business

In the CEO Afterlife

At the other end of the strategy conundrum are leaders and managers who don’t understand strategy. Too often they mistake tactics for strategy. Tactics are the ever-important short term decisions and activities that win battles and contribute to winning the war. That’s tactical decision-making. The opposite is true.

Tactics 217
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Cunning Retail Tactics For A Profitable Christmas

Strategy Driven

Cunning is what you’re going to have to be if you want to get through this festive period as a retailer. Retail is an industry that’s so hard to break into, and if you’ve done well thus far, then you’re going to want to tackle all the obstacles that you possibly can, as quickly as you can. Luring Customers In.

Retail 13
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5 Ways Retailers Can Increase Sales

Strategy Driven

Develop a marketing strategy. At the center of any business’s sales strategy should be their marketing strategy: this will affect how your business is perceived and how far it reaches among online and real-life audiences. Tactical pricing. At the center of this should be a robust marketing and sales strategy.

Retail 50
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What Is the Value of Pop Up Shops?

Strategy Driven

Are you looking to grow your physical presence but can’t afford the cost or are not ready for the commitment that comes with the retail store? Research shows 70% of all retail purchases take place offline. Moreover, a 2017 Retail Dive report found that more than 84% of sales during holidays take place in-store.

Brand 122