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How to Get Employees to Care About Your Company

Let's Grow Leaders

Great commercials, strong PR, a brilliant social media strategy all warrant effort when building your company’s reputation. But there’s no better PR than an army of loyal employees living and breathing your brand. “PR or HR or Staff or the VP knows best” never really plays well at the front line.

PR 180
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Why is it so darn easy to say NO?

Women on Business

Yes, I will talk to my manager and see if we can do that for you.” Happy clients that go wild about you because of the surprising way you serve their needs. Yes, I can do that for you over the phone right now.” “Yes, Yes, I can add that to your order.” The result? Related posts: Are Your Client Delight Efforts Misplaced?

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Managing Ebola Will Take Powerful Communication

Harvard Business Review

Whether the worlds scariest outbreak of Ebola can be managed may come down to communications. Traditional sources of food  wild animals  also carry the virus. Communication Crisis management Health' Can governments, NGOs, and doctors communicate with very different audiences  with accuracy, agility, and ingenuity?

Power 9
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Cast the Net Wide – Make the Most of Your Promotional Time and.

Women on Business

For example, as a designer/writer, my skills are not well applied to bookkeeping or financial management. Media momentum is much like a wild fire—the power of one well-placed match can ignite dramatic pyrotechnics! So, in teaming up with those who can do what I can’t, they might need what I do. Mine your backyard.

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A Consultant’s Guide to Firing a Client

Harvard Business Review

When I spoke to the managing director and suggested my time could be better deployed elsewhere, she put her foot down: “You’re our consultant, and we want you at that meeting.” When you’re doing work you no longer want to do. In the early days of your business, almost any contract feels like a win. Board development?

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Win 2 Tickets to PLAY DEAD in NYC

Women on Business

Reviews: “This wild, wicked show is not just a screamfest; it’s a good piece of theater!” - The New York Times “Funny, furious and wholly enthralling!” - Wall Street Journal “Teller has filled Play Dead with elaborate illusions and effects including a slam-bang finale!”

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Case Study: A Short-Seller Crashes the Party

Harvard Business Review

When the well-known hedge fund manager and short-seller Jeremiah Hughes first put Terranola in the spotlight, issuing ominous warnings about unsold products, a looming patent expiration, and flawed growth projections, the considered judgment of the executive team was to do nothing. “I They even sued one fund manager. Doom and Gloom.