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The Burn-Out Caused By Politics On Social Media

The Horizons Tracker

Debates about the impact of social media on our mental wellbeing have raged for almost as long as social media has existed. With so much discussion around politics taking place on social media at the moment, new research from Columbus State University explores the impact this might be having on our mental health.

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Attention Social Media Marketers! Here’s What You Should Know about Inclusiveness on Social Media

Strategy Driven

At nearly 4 billion users, more than half of the world’s population now uses social media to connect with not just each other but also with brands. Needless to say, your social media audience is an extremely diverse bunch of individuals with varied interests, beliefs, and abilities. on how to tackle these issues.

Media 97
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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). Adam Wilson, 2018, Former director of brand marketing for Carhartt, North America.

Marketing 260
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Political Affinity Is Crucial For Cross-Border Merger Success

The Horizons Tracker

Politics may seem to play a minimal role in business, but research from the University of Exeter Business School suggests that it is extremely important when it comes to cross-border mergers. Indeed, the researchers found that investors tend to frown upon mergers where there is little evidence of political affinity. Political affinity.

Politics 126
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Social Media Demystified

N2Growth Blog

If you find all the noise around social media to be confusing, rest assured that you’re not alone. Blogging since 2002, being actively involved in digital marketing since the early 90′s, and being online since the days of the ARPANET I have a bit of history with most things digital.

Media 382
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Social Media Made Worthwhile

Women on Business

Your fingers are throbbing, but you won’t shut down because you’re afraid of missing out on all the social, political, culinary, parenting, etc., banter, as well as any game-changing online marketing advice that might make all those minutes spent clicking and skimming, worth it business-wise.

Media 228
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Leadership & Political Correctness | N2Growth Blog

N2Growth Blog

OXYMORON …Great leaders are not politically correct, but they are politically savvy – there is a difference. Putting political agendas and peer pressure aside (as great leaders do), leaders should not make their choices based upon public opinion. Their responsibility is to be correct; not politically correct.

Politics 375