article thumbnail

Create a Strategy That Anticipates and Learns

Harvard Business Review

In health care, these tools are changing the way doctors identify people at risk of developing certain diseases; in fashion, they crunch purchasing data to anticipate trends; sales and marketing experts use them to tailor ad campaigns. The definition of a market, customer, partner, or even competitor is now a moving target.

article thumbnail

Create a Strategy That Anticipates and Learns

Harvard Business Review

In health care, these tools are changing the way doctors identify people at risk of developing certain diseases; in fashion, they crunch purchasing data to anticipate trends; sales and marketing experts use them to tailor ad campaigns. The definition of a market, customer, partner, or even competitor is now a moving target.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Collaboration Tools Can Improve Knowledge Work

Harvard Business Review

Frederick Winslow Taylor , regarded as the father of scientific management and one of the first management consultants in the early 1900s, believed workers were incapable of dissecting and improving their jobs. 20-something workers will continue to chat and tweet on social media outside of work. 20% at Nationwide).

Tools 15
article thumbnail

It’s the Company’s Job to Help Employees Learn

Harvard Business Review

When Frederick Taylor published his pioneering principles of scientific management in 1912, the repetitive and mundane nature of most jobs required employees to think as little as possible. Even simpler habits, such as writing a blog, sharing articles on social media, or recommending books and movies, can be rewarded.

article thumbnail

Five Good Reasons to Champion Auto-Analytics in Your Organization

Harvard Business Review

Nike believes so strongly in the growth and profitability of the "auto-analytic" market that it it's about to launch a " FuelBand " that measures oxygen consumption, motion, steps taken per day, and more. Management science has its roots in experimentation and productivity improvement. trillion healthcare market or the $10.5