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Stefan Ries on SAP’s Most Comprehensive Workforce Skills Upgrade

HR Digest

SAP SE Executive Board Member and Chief Human Resources Officer, Stefan Ries explains how he is utilizing AI and Big Data to advance HR analytics as the foundations for a successful global future. Stefan Ries: Many individuals with autism spectrum disorders are well-educated and have valuable skills to contribute in the workplace.

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What the Marketing Agency of the Future Will Do Differently

Harvard Business Review

It's a murky, unclear future for the marketing agency, but one thing is for certain: things are changing at an exponential pace. An agency used to act as the executional arm of the marketing department. For over twenty years, I have had a front row seat to this revolution in marketing. How does an agency stay ahead of the curve?

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How GE Applies Lean Startup Practices

Harvard Business Review

It’s a framework for entrepreneurs, building on “The Lean Startup” by Eric Ries. There is a lot at stake here for GE’s operations strategy. They became a tight group as they went down to the factory floor and built products together and looked at market research together. General Electric Operations Strategy'

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How Big Companies Should Innovate

Harvard Business Review

They're bad at innovation by design: All the pressures and processes that drive them toward a profitable, efficient operation tend to get in the way of developing the innovations that can actually transform the business. So how do you empower your corporate innovators to bring their ideas to market? Would Gerber own today's V8?

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How GE Stays Young

Harvard Business Review

Under CEO Jack Welch in the 1980s and 1990s, they adopted operational efficiency approaches (“ Workout ,” “Six Sigma,” and “Lean”) that reinforced their success and that many companies emulated. Chief Marketing Officer Beth Comstock told me they looked to see how they could take this battery technology to new markets.

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Build Your Brand as a Relationship

Harvard Business Review

We can still see the “brand as object” model in the American Marketing Association’s definition : “Name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.” A brand started out as an identifying mark.

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Why GE’s Jeff Immelt Lost His Job: Disruption and Activist Investors

Harvard Business Review

In his Harvard Business Review article summing up his tenure, Immelt recalls that the two things that influenced him most were Marc Andreessen’s 2011 Wall Street Journal article “ Why Software Is Eating the World ” and Eric Ries’s book The Lean Startup. Increase operating margins to 18% (by cutting expenses).

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